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6 Steps for Perfecting Your Workplace Accident Protocol

6 Steps for Perfecting Your Workplace Accident Protocol

| July 19, 2014 | 2 Comments

Like the need to buy extra light bulbs or touch up your hair color, your company’s accident protocol is likely something you don’t think about until you’re in the moment, and it’s too late. Accidents happen, and it’s important for business owners to know how to address them appropriately when they occur. According to the […]

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Location, Location, Location: The Culture Factor You Can’t Ignore

Location, Location, Location: The Culture Factor You Can’t Ignore

| June 26, 2014 | 4 Comments

Running a business in a closet isn’t easy. Good luck finding privacy to make that important phone call. My 25-strong team dealt with a closet-like office that made productivity a struggle. The mazelike layout meant we were always slamming doors on each other, tripping over stuff, and overhearing everything. Then, everything changed. How a Move […]

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How to Hire Your Next ‘Perfect Attitude’ Employee

How to Hire Your Next ‘Perfect Attitude’ Employee

| June 19, 2014 | 4 Comments

Hiring the right people is one of the most important parts of running a business. Think about it: Employees shoulder a lot of the responsibility for the success of their employers, so it pays to find someone who fits the bill from the very start. But many companies just can’t seem to do it, with […]

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4 Incredible Business Benefits of Placemaking

4 Incredible Business Benefits of Placemaking

| June 8, 2014 | 1 Comment

When many people think of a city’s public spaces or downtown area, they probably focus on the variety of shops, parks, and possible tourist excursions. While these destinations can certainly draw a crowd, these public areas can be so much more. In fact, the city itself can be the perfect gateway to your audience. Public […]

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5 Things You Need to Do Yesterday for a Successful Business Exit

5 Things You Need to Do Yesterday for a Successful Business Exit

| June 1, 2014 | 0 Comments

You pick up the phone, and BAM! You’re blindsided. The person on the other end of the line wants to buy your business. You freeze. You don’t want to say the wrong thing. Your mind races. What am I supposed to do now? Are my ducks in a row? Am I prepared to get what […]

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How to Use Gifts to Win Business and Snag Referrals

How to Use Gifts to Win Business and Snag Referrals

| May 13, 2014 | 0 Comments

Gifts can be powerful. They can brighten someone’s day, communicate friendship, and keep romantic relationships fresh and exciting. When applied to the business world, giving gifts to prospects or clients can turn leads into clients and relationships into referrals. Dropbox recently saw great success with its two-sided incentive program. Any users who invited a friend […]

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Start Small: Why Small Companies Make Great First Jobs

Start Small: Why Small Companies Make Great First Jobs

| May 11, 2014 | 1 Comment

Big companies dominate our lives. We use our iPhone to search Google, log on to Facebook to interact with our friends, and shop on Amazon. It can be hard to remember that smaller companies even exist, particularly when it’s time to look for a job. Many job seekers look to the big companies first, thinking […]

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How to Implement a Thoughtful Workplace Drug Testing Program

How to Implement a Thoughtful Workplace Drug Testing Program

| May 10, 2014 | 2 Comments

It’s never easy to ask someone to urinate in a cup. Some job applicants will feel uncomfortable. Employees might feel violated. It’s an awkward conversation. But having a well-executed drug testing program will help you avoid bigger problems and could save your company thousands of dollars each year. While the move to legalize marijuana has […]

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4 Sales Skills All Leaders Need to Master

4 Sales Skills All Leaders Need to Master

| May 9, 2014 | 0 Comments

In today’s business climate, your ability to sell is your ability to lead. Companies’ stock prices climb and plummet based on leaders’ ability (or inability) to sell their day-to-day decisions to shareholders, and college sports programs live and die by the head coaches’ ability to sell the program to student athletes, boosters, and fans. Leaders […]

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Minimize Risk and Maximize Conversions With an Evolutionary Site Redesign

Minimize Risk and Maximize Conversions With an Evolutionary Site Redesign

| May 5, 2014 | 0 Comments

Is your company primed for a website redesign in 2014? If you’re taking bids from design firms, you should reconsider. Revolutionary website redesigns are risky and often fail to deliver. And they’re no longer needed. Consider this: When you perform a complete website overhaul, you’re putting your business results in the hands of people who […]

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