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Author Archive: Deborah Oster Pannell

Deborah Oster Pannell is a freelance writer & blogger and the founder of Project Mavens (, a literary based content creation firm. She is also the former director of communications at She writes her own blog, and is a regular contributor at and She specializes in the arts, innovative & socially responsible businesses and organizations, health & wellness and special events. Her online portfolio can be found at

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Nine Lessons I’ve Learned From Interviewing Young Entrepreneurs

| June 20, 2013 | 2 Comments

For the last year, I’ve had the honor of authoring the young entrepreneur interview series here at During that time, I’ve spoken to over 40 of the most talented, passionate, innovative and hardworking individuals I’ve ever met. In addition to being consistently inspired, educated and entertained by their stories, I’ve been given a unique […]

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Interview: Tiffany Tabar and UpSpring PR Focus on Design

| May 24, 2013 | 1 Comment

  Tiffany Tabar is the CEO and co-founder of UpSpring PR, a boutique public relations firm specializing in architecture, interior design and product manufacturing. She and her co-founder, Sarah Nelkin, the company’s President, have built a strong niche in the hospitality, residential and commercial design markets, precisely by targeting clients working in these areas, such […]

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Aron Schwarzkopf Brings Cloud Technology to Small Businesses with Leaf

It’s always wonderful to hear about someone taking cutting edge technology and making it available to people who might not normally be able to access it. Such is the case with Aron Schwarzkopf, founder and CEO of Leaf. Leaf is an online platform that aggregates multiple cloud-based functions and makes them accessible to small and […]

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Lucas Mendieta and Cutting Edge Elite – The Story Behind the Glamour

Lucas Mendieta’s story is unique among the array of young entrepreneur chronicles I’ve rolled out on these pages. About five and a half years ago, in his mid-20’s and without the benefit of a college degree, Mendieta launched Cutting Edge Elite, a New York City event staffing agency. He and co-founder Nathan Perry have since […]

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Nick Taranto: Redefining the Way America Eats, with Plated

| April 29, 2013 | 1 Comment

Sometimes great companies are formed in a very straightforward manner. Identify a problem, come up with a solution and then implement it. Oh wait. That’s how it works in our dreams… In real life, we all know it involves many more steps, and a bunch of unexpected twists and turns. However, once in a while, […]

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Interview: Liz King Events Takes a Risk for Success

| April 17, 2013 | 2 Comments

In keeping with the theme of my last interview with In Good Company’s Adelaide Lancaster, as well as one I did a little while back with Killstress Design’s Minglie Chen, I’m profiling another small business founder – friend and colleague, Liz King. Liz’s NYC based event planning company, Liz King Events, focuses on technology integrated […]

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Interview: Adelaide Lancaster Supports Women Entrepreneurs with In Good Company

| April 10, 2013 | 0 Comments

I recently had an opportunity to chat with Adelaide Lancaster, co-founder of In Good Company, “a first of its kind community, business learning center, and coworking space for women entrepreneurs located in Manhattan.” When we think about entrepreneurship, we often imagine tech startups, hitting the ground running with angel funding or VC investment, then scaling […]

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Interview: Noa Santos and HomePolish are Making Interior Design Affordable

| March 29, 2013 | 1 Comment

Every so often, I interview someone from a company that’s still in the early stages of development, but has created a truly unique business with enormous potential. Such is the case with Noa Santos, the co-founder and CEO of HomePolish. Together with company president Will Nathan, Santos has created a full service interior design firm […]

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Interview: Jonas Falk’s OrganicLife is Revolutionizing School Lunches

| March 25, 2013 | 0 Comments

Jonas Falk is an accidental activist. As a businessman with a vision to provide cost effective, nutritious, restaurant quality lunches to schoolkids, he has created a company capable of serving the needs and desires of many concerned parents and health conscious individuals.  Falk is the founder and CEO of the Chicago based company, OrganicLife, currently […]

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Interview: Alison Johnston and InstaEDU – Tutoring on Demand

| March 14, 2013 | 2 Comments

I recently had the pleasure of speaking with Alison Johnston, the CEO and co-founder of InstaEDU, an innovative, online tutoring on demand service she founded a couple years ago with her brother, Dan and their Stanford classmate, Joey Shurtleff.  Alison and Dan had previously operated an in-house SoCal tutoring service called Cardinal Scholars, where they […]

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