Author Archive: Deborah Oster Pannell
Deborah Oster Pannell is a freelance writer & blogger and the founder of Project Mavens (http://projectmavens.com), a literary based content creation firm. She is also the former director of communications at eventwist.com. She writes her own blog, shesaysyes.wordpress.com and is a regular contributor at ModernLifeBlogs.com and LizKingEvents.com. She specializes in the arts, innovative & socially responsible businesses and organizations, health & wellness and special events. Her online portfolio can be found at https://projectmaven.contently.com/
Aron Schwarzkopf Brings Cloud Technology to Small Businesses with Leaf
It’s always wonderful to hear about someone taking cutting edge technology and making it available to people who might not normally be able to access it. Such is the case with Aron Schwarzkopf, founder and CEO of Leaf. Leaf is an online platform that aggregates multiple cloud-based functions and makes them accessible to small and [...]
Lucas Mendieta and Cutting Edge Elite – The Story Behind the Glamour
Lucas Mendieta’s story is unique among the array of young entrepreneur chronicles I’ve rolled out on these pages. About five and a half years ago, in his mid-20’s and without the benefit of a college degree, Mendieta launched Cutting Edge Elite, a New York City event staffing agency. He and co-founder Nathan Perry have since [...]
Nick Taranto: Redefining the Way America Eats, with Plated
Sometimes great companies are formed in a very straightforward manner. Identify a problem, come up with a solution and then implement it. Oh wait. That’s how it works in our dreams… In real life, we all know it involves many more steps, and a bunch of unexpected twists and turns. However, once in a while, [...]
Interview: Liz King Events Takes a Risk for Success
In keeping with the theme of my last interview with In Good Company’s Adelaide Lancaster, as well as one I did a little while back with Killstress Design’s Minglie Chen, I’m profiling another small business founder – friend and colleague, Liz King. Liz’s NYC based event planning company, Liz King Events, focuses on technology integrated [...]
Interview: Adelaide Lancaster Supports Women Entrepreneurs with In Good Company
I recently had an opportunity to chat with Adelaide Lancaster, co-founder of In Good Company, “a first of its kind community, business learning center, and coworking space for women entrepreneurs located in Manhattan.” When we think about entrepreneurship, we often imagine tech startups, hitting the ground running with angel funding or VC investment, then scaling [...]
Interview: Noa Santos and HomePolish are Making Interior Design Affordable
Every so often, I interview someone from a company that’s still in the early stages of development, but has created a truly unique business with enormous potential. Such is the case with Noa Santos, the co-founder and CEO of HomePolish. Together with company president Will Nathan, Santos has created a full service interior design firm [...]
Interview: Jonas Falk’s OrganicLife is Revolutionizing School Lunches
Jonas Falk is an accidental activist. As a businessman with a vision to provide cost effective, nutritious, restaurant quality lunches to schoolkids, he has created a company capable of serving the needs and desires of many concerned parents and health conscious individuals. Falk is the founder and CEO of the Chicago based company, OrganicLife, currently [...]
Interview: Alison Johnston and InstaEDU – Tutoring on Demand
I recently had the pleasure of speaking with Alison Johnston, the CEO and co-founder of InstaEDU, an innovative, online tutoring on demand service she founded a couple years ago with her brother, Dan and their Stanford classmate, Joey Shurtleff. Alison and Dan had previously operated an in-house SoCal tutoring service called Cardinal Scholars, where they [...]
Interview: Shama Kabani and the Timely Success of the Marketing Zen Group
When Shama Kabani graduated with a Masters degree in Organizational Communication from the University of Texas at Austin in 2008, Facebook’s popularity was just coming up on that of MySpace, and Twitter was still the new kid on the block. Social media was a nascent field, ripe for someone with her intelligence and drive to [...]



