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	<title>Under30CEO &#187; theyec</title>
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		<title>5 Tips for Young Entrepreneurs Who Want to Be Taken Seriously</title>
		<link>http://under30ceo.com/5-tips-for-young-entrepreneurs-who-want-to-be-taken-seriously/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-tips-for-young-entrepreneurs-who-want-to-be-taken-seriously</link>
		<comments>http://under30ceo.com/5-tips-for-young-entrepreneurs-who-want-to-be-taken-seriously/#comments</comments>
		<pubDate>Tue, 21 May 2013 15:00:00 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[Kevon Saber]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[young entrepreneur council]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=29102</guid>
		<description><![CDATA[I was a 21 year-old entrepreneur when the dot-com bubble burst in 2001.  Given the unprecedented volume of dying startups, investors and other business partners became less and less inclined to partner with new companies — especially those led by young founders. But I felt compelled to win over potential investors, customers, and team members. [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://under30ceo.com/?attachment_id=30391" rel="attachment wp-att-30391"><img class="alignleft size-medium wp-image-30391" alt="Young Entrepreneur" src="http://under30ceo.com/wp-content/uploads/2013/05/Young-Entrepreneur-300x200.jpg" width="300" height="200" /></a>I was a 21 year-old entrepreneur when the dot-com bubble burst in 2001.  Given the unprecedented volume of dying startups, investors and other business partners became less and less inclined to partner with new companies — especially those led by young founders.</p>
<p>But I felt compelled to win over potential investors, customers, and team members. If I didn’t succeed, neither would my venture.</p>
<p>Here are some of the tactics I used to help establish my credibility as a young founder, and grow my business in spite of my age:</p>
<h3>1. Show others that you’re committed to the venture.</h3>
<p>Find visible ways to demonstrate your willingness to serve the company.  I was always the first person at the office.  The signals founders send speak louder than their words.</p>
<h3>2. Present yourself like the most successful people in your industry.</h3>
<p>Given that most of our revenue came from brand managers and advertising agencies, I couldn’t show up to meetings looking like the college sophomore that I was.  I ordered and wore bespoke dress shirts with my monogram on my cuffs.  When advertising buyers started our meetings asking where I had my shirts made, the subsequent discussions usually went well.  Don’t take this too far and spend beyond your means, of course, but first impressions still count.</p>
<h3>3. Find creative ways to inspire confidence.</h3>
<p>My team was fired up when well-known leaders like Fred Hoar, the late VP of Communications at Apple, and Dana Summers, Nordstrom’s former VP of Marketing and CIO, joined our board.  Sometimes I would ask board members and other well-known advisers to come in and share their lessons with my team.  Most leaders love to give back to motivated young entrepreneurs, and this helps improve your credibility in a very noticeable way.</p>
<h3>4. Set and deliver on objectives.</h3>
<p>Goals and guidelines will go a long way towards establishing momentum and lifting team performance.</p>
<h3>5. Develop your character.</h3>
<p>While nothing builds trust faster than delivering results, nothing destroys it faster than a failure of integrity.  As you see your dream grow from an idea to an enterprise, your opportunities to cut corners will multiply.  Grow your character as you grow your business so the latter doesn’t crush the former.</p>
<p><em>Kevon Saber is the CEO of <a href="http://fig.com/">Fig</a>, a mobile startup focused on personal well-being. Prior to Fig, Kevon was VP of Sales &amp; Marketing at GenPlay Games, a mobile games developer he co-founded which has created fifteen games and $40+ million in consumer revenue. Kevon holds a BS in Finance from Santa Clara University and a MBA from the Stanford Graduate School of Business. Kevon and his family live in the San Francisco Bay Area.</em></p>
<p><em>Saber is a member of t</em><em>he </em><em><a href="http://theyec.org/">Young Entrepreneur Council (YEC)</a>, </em><em>an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</em><a href="http://mystartuplab.com/"><em> #StartupLab</em></a><em>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</em></p>
<p><em>Image Credit: Shutterstock.com</em></p>
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		<title>Top 15 Biggest Perks of Entrepreneurship</title>
		<link>http://under30ceo.com/top-15-perks-of-entrepreneurship/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=top-15-perks-of-entrepreneurship</link>
		<comments>http://under30ceo.com/top-15-perks-of-entrepreneurship/#comments</comments>
		<pubDate>Wed, 15 May 2013 13:00:00 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=29099</guid>
		<description><![CDATA[QUESTION: WHAT IS THE BIGGEST PERK OF OWNING YOUR OWN BUSINESS? Question by: Ashley LIFESTYLE OF CHOICE &#8220;Some people value creative freedom above all else. Some value work/life balance. Still others have their eye on the big bucks. For me, success is the ability to be picky about the projects I take on while still making [...]]]></description>
				<content:encoded><![CDATA[<div>
<p><strong><a href="http://under30ceo.com/top-15-perks-of-entrepreneurship/the-perks-of-being-an-entrepreneur/" rel="attachment wp-att-30164"><img class="alignleft size-medium wp-image-30164" alt="The Perks of Being An Entrepreneur" src="http://under30ceo.com/wp-content/uploads/2013/05/The-Perks-of-Being-An-Entrepreneur-300x200.jpg" width="300" height="200" /></a>QUESTION: WHAT IS THE BIGGEST PERK OF OWNING YOUR OWN BUSINESS?</strong></p>
<p><strong><small>Question by: Ashley</small></strong></p>
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<h3>LIFESTYLE OF CHOICE</h3>
<p><em>&#8220;Some people value creative freedom above all else. Some value work/life balance. Still others have their eye on the big bucks. For me, success is the ability to be picky about the projects I take on while still making enough money to pay the bills&#8230;all on a part-time schedule that leaves time for myself and my family. Entrepreneurship has made that flexibility possible.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/steph-auteri" target="_blank">Steph Auteri</a> | career coach, writer, and editor, <a href="http://www.stephauteri.com/" target="_blank">Word Nerd Pro</a></div>
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<h3>IN GOOD COMPANY</h3>
<p><em>&#8220;In the corporate environment you often have limited control over who you work with or for, and it can be draining at best. The hands down No. 1 perk of owning my own business is working with only the best people. Surrounding myself with great people impacts my life even beyond working hours &#8212; no more dreading Monday mornings or that client call in the afternoon!&#8221;</em></p>
<div>- <a href="http://theyec.org/author/kelly-azevedo" target="_blank">Kelly Azevedo</a> | Founder, <a href="http://www.shesgotsystems.com/" target="_blank">She&#8217;s Got Systems</a></div>
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<h3>FLEXIBILITY IS KING</h3>
<p><em>&#8220;The biggest perk of owning my own business is the flexibility. Having two young children, the ability to work non-traditional hours is invaluable. It means I can attend a recital from 9 a.m. to 11 a.m. and work an extra two hours at night, when most corporate employees are watching American Idol.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/alexandra-levit" target="_blank">Alexandra Levit</a> | President and Founder, <a href="http://www.alexandralevit.com/" target="_blank">Inspiration at Work</a></div>
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<h3>SURROUNDED BY GREAT PEOPLE</h3>
<p><em>&#8220;Traveling to conferences and events around the world, and interacting and engaging with really smart, passionate people is a fantastic perk for entrepreneurs who are outgoing and love traveling. Every person that you interact with has an interesting life story, an experience, or a valuable insight &#8212; try to find out what it is.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/matt-mickiewicz" target="_blank">Matt Mickiewicz</a> | Co-Founder, <a href="http://flippa.com/" target="_blank">Flippa and 99designs</a></div>
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<h3>MOVING THE OFFICE WHENEVER I WANT</h3>
<p><em>&#8220;When I worked out of a cubicle early in my career, I used to daydream about going down the street to work from a coffee shop, just to change my scenery and stimulate my creativity. Now, I can work anywhere with reliable Wi-Fi.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/allie-siarto" target="_blank">Allie Siarto</a> | Partner, Director of Analytics, <a href="http://loudpixel.com/" target="_blank">Loudpixel</a></div>
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<h3>A CHANCE TO SHAPE SOCIETY</h3>
<p><em>&#8220;Owning my business gives me a concrete way to change the things I don&#8217;t agree with in society. Corporations have a responsibility to the people who help build them. I pay the entire health insurance premium for my employees, let those traveling spend an extra day in the cities they visit so they can see the world, and make sure that I manage the workload correctly so they all go home on time.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/vanessa-nornberg" target="_blank">Vanessa Nornberg</a> | President, <a href="http://www.metalmafia.com/" target="_blank">Metal Mafia</a></div>
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<h3>COMPLETE CREATIVE RIGHTS!</h3>
<p><em>&#8220;For me, a big value in owning my own business is all the work put into is mine :the designs, website, packaging &#8212; everything you see, I had my fingers on and thought of. Coming from and still being part of the creative design world, it&#8217;s sometimes a frustration when asked to &#8220;make the red more red&#8221; in a design. Owning is sort of a therapy session.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/jerry-piscitelli" target="_blank">Jerry Piscitelli</a> | Owner / Inventor, <a href="http://www.portopong.com/" target="_blank">Portopong LLC</a></div>
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<h3>FREEDOM OF THOUGHT</h3>
<p><em>&#8220;I cannot play an instrument, sing, or dance well. I use entrepreneurship as my art of self-expression. It allows me to be creative and challenge myself to create something of value that the rest of the world will love.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/lawrence-watkins" target="_blank">Lawrence Watkins</a> | Founder &amp; CEO, <a href="http://www.greatblackspeakers.com/" target="_blank">Great Black Speakers</a></div>
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<h3>IMMEASURABLE PERSONAL GROWTH</h3>
<p><em>&#8220;A mentor of mine, Dan Cohen, recently described the personal growth changes in other young entrepreneurs he&#8217;s known as &#8220;growing in dog years.&#8221; It&#8217;s a true statement, and I can say my ventures have forced me to grow and adapt incredibly fast to a variety of challenges and situations.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/matthew-ackerson" target="_blank">Matthew Ackerson</a> | Founder, <a href="http://www.saberblast.com/" target="_blank">Saber Blast</a></div>
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<h3>RED SOX GAMES!</h3>
<p><em>&#8220;The biggest perk is that I can go to as many day sporting events without getting approval from a boss. I can also get up as late as I want and work until 4 a.m., with nobody to complain about my &#8220;weird&#8221; hours.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/patrick-curtis" target="_blank">Patrick Curtis</a> | Chief Monkey and Founder, <a href="http://www.wallstreetoasis.com/" target="_blank">WallStreetOasis.com</a></div>
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<h3>WHAT A RIDE!</h3>
<p><em>&#8220;I always say that running a startup is like a roller coaster. The highs are really high, and the lows are really low, and it all comes down to you. I love that. Not everyone does, but I do.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/lauren-friese" target="_blank">Lauren Friese</a> | Founder, <a href="http://talentegg.ca/" target="_blank">TalentEgg</a></div>
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<h3>EXISTENTIAL JOY</h3>
<p><em>&#8220;When you are running a startup, you learn a lot of skills quickly and feel challenged every day. At a regular job, it&#8217;s easy to get bored or just get by with little effort. Not so at a startup. The biggest perk I feel about owning my business is the feeling that I am living to my potential. When you live to your potential, you feel an existential joy in your life that is so satisfying.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/eric-bahn" target="_blank">Eric Bahn</a> | Founder, <a href="http://www.beatthegmat.com/" target="_blank">Beat The GMAT</a></div>
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<h3>I&#8217;M BUILDING IT FOR ME</h3>
<p><em>&#8220;Working for someone else means that everything you do goes to make their company better and more sustainable. You may be improving your odds of having a job in a few years, but you aren&#8217;t really building a future. But every hour I sink into my business goes toward creating something for me. That means I&#8217;m better able to take care of myself and my family and to live the life I want to.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/thursday-bram" target="_blank">Thursday Bram</a> | Consultant, <a href="http://www.hypermodernconsulting.com/" target="_blank">Hyper Modern Consulting</a></div>
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<h3>PASSPORT, PLEASE!</h3>
<p><em>&#8220;I sometimes take for granted the fact that if I want to leave on a trip, I don&#8217;t have to ask anyone&#8217;s permission. I remember back to the times when I worked for someone else, and I would have to fill out forms and ask permission, and then await approval from upper management. I felt trapped, suffocated and limited. Now, I don&#8217;t have to ask for any permission. I just book it and go.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/steven-le-vine" target="_blank">Steven Le Vine</a> | CEO/President, <a href="http://www.theprgrapevine.com/" target="_blank">grapevine pr</a></div>
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<h3>FREEDOM OF TIME</h3>
<p><em>&#8220;While I work harder than most people I know in traditional jobs, I have way more flexibility and freedom than they do. If I want to take an afternoon off to go golf, I can. Or if I want to take my business with me and work from Thailand, I can do that too. Owning my own business has ensured I don&#8217;t have to sacrifice lifestyle for a paycheck.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/sean-ogle" target="_blank">Sean Ogle</a> | Founder, <a href="http://www.seanogle.com/" target="_blank">Location 180, LLC</a></div>
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<p>&nbsp;</p>
<p><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></p>
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<div><em>Image Credit: Shutterstock.com</em></div>
]]></content:encoded>
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		<title>10 Alternatives to the Formal Business Plan</title>
		<link>http://under30ceo.com/10-alternatives-to-the-formal-business-plan/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=10-alternatives-to-the-formal-business-plan</link>
		<comments>http://under30ceo.com/10-alternatives-to-the-formal-business-plan/#comments</comments>
		<pubDate>Sun, 05 May 2013 15:00:21 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Leadership and Management]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[theyec.org]]></category>
		<category><![CDATA[yec]]></category>
		<category><![CDATA[young entrepreneur council]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=29404</guid>
		<description><![CDATA[Book-length business plans are out&#8230;but planning isn&#8217;t a total bust. What resource(s) do you use to put together simple business plans? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual [...]]]></description>
				<content:encoded><![CDATA[<h3><a href="http://under30ceo.com/?attachment_id=29502" rel="attachment wp-att-29502"><img class="alignleft size-medium wp-image-29502" alt="Business Plan" src="http://under30ceo.com/wp-content/uploads/2013/05/Business-Plan-300x198.jpg" width="300" height="198" /></a>Book-length business plans are out&#8230;but planning isn&#8217;t a total bust. What resource(s) do you use to put together simple business plans?</h3>
<p>The following answers are provided by the <a href="http://theyec.org/" target="_blank">Young Entrepreneur Council (YEC)</a>, an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched <a href="http://mystartuplab.com/">#StartupLab</a>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</p>
<h3>1. A New Business Brief</h3>
<p>I used to think this was unnecessary, but it has been a game changer for the last two businesses I started. One day, after weeks of mulling it over in my mind, I sat down and wrote a two- to-three-page brief on the business I wanted to start. I then used that to contact potential colleagues, investors and partners. It&#8217;s not as compelling as a deck, but it takes one-tenth of the time to create.<br />
- <a href="http://www.twitter.com/gaganbiyani">Gagan Biyani</a>, <a href="http://growthhackersconference.com/">Growth Hackers Conference</a></p>
<h3>2. Trello</h3>
<p>We use Trello (https://trello.com/) to organize our product road maps and company strategic goals in a way that is easy to share, organize and update as things progress and change.<br />
- <a href="https://twitter.com/robertjmoore">Robert J. Moore</a>, <a href="http://www.rjmetrics.com">RJMetrics</a></p>
<h3>3. Gust</h3>
<p>Gust (http://gust.com/), a new platform for startup funding, has an excellent website user experience that can immensely help founders structure their startup plans. There is space on Gust to add a company summary, management bios, video pitches, supporting documents and more. Even better, Gust enables founders to download a consolidated executive summary, as well as share corporate information securely.<br />
- <a href="http://www.Twitter.com/DoreenBloch">Doreen Bloch</a>, <a href="http://www.Poshly.com">Poshly Inc.</a></p>
<h3>4. Excel</h3>
<p>If a new idea can’t be simplified into a one- to-two-page summary, then it&#8217;s probably not refined enough to be actionable. When analyzing big strategic decisions, Excel is still the best way to forecast a decision and understand the key factors to achieving success. If you’re honest with your assumptions, you will identify the key areas to focus on and then see if you can reach those milestones.<br />
- <a href="http://twitter.com/genyjobs">Jeff Berger</a>, <a href="http://www.doostang.com/">Doostang and Universum Group</a></p>
<h3>5. An Editorial Calendar</h3>
<p>Coming from a writing background, I live and die by my editorial calendar. I need to know which marketing materials I need written at particular points &#8212; forcing me to do research to figure out financials and other details in order to make the calendar. It&#8217;s a framework that works for me, but it&#8217;s just that. Everyone needs their own framework.<br />
- <a href="http://www.twitter.com/thursdayb">Thursday Bram</a>, <a href="http://www.hypermodernconsulting.com">Hyper Modern Consulting</a></p>
<h3>6. The Painted Picture</h3>
<p>I love the book &#8220;Double Double&#8221; by Cameron Herald and its &#8220;The Painted Picture&#8221; exercise. It&#8217;s one of the most difficult exercises I&#8217;ve ever done, but it helps you envision the type of business you&#8217;re building and how you should feel about the company, even while you&#8217;re growing it.<br />
- <a href="http://twitter.com/nathlussier">Nathalie Lussier</a>, <a href="http://websiteguide.nathalielussier.com">The Website Checkup Tool</a></p>
<h3>7. Google Calendar</h3>
<p>When making a plan, it&#8217;s essential to tie dates to deliverables &#8212; I sometimes plot out plans directly into Google Calendar. You can create a new color-coded calendar just for the project, then plug your deliverables to their due dates.<br />
- <a href="http://www.twitter.com/lkr">Laura Roeder</a>, <a href="http://www.lkrsocialmedia.com">LKR Social Media</a></p>
<h3>8. Management Goals</h3>
<p>We have a simple spreadsheet with management goals for every member of our team. We update this list of goals every month. In a startup, accountability is even more vital than it is in a large company. Everyone needs to pull their weight or the company fails. With everyone creating their own lists of goals, they become accountable not only to everyone in the startup, but also to themselves.<br />
- <a href="http://twitter.com/mitchgordongo">Mitch Gordon</a>, <a href="http://www.gooverseas.com">Go Overseas</a></p>
<h3>9. MyStrategicPlan</h3>
<p>One resource to consider is called MyStrategicPlan (http://mystrategicplan.com/). It can help with business planning on all levels and includes financial forecasting assistance as well.<br />
- <a href="https://twitter.com/moneycrashers">Andrew Schrage</a>, <a href="http://www.moneycrashers.com">Money Crashers Personal Finance</a></p>
<h3>10. A Business Model Canvas</h3>
<p>Alex Osterwalder has created the &#8220;Business Model Canvas&#8221; (http://www.businessmodelgeneration.com/), a one-page document that forces you to clarify your business model in very little space. This resource, which you can get for free, helps entrepreneurs clarify their key activities, partners and costs. Limiting space and making the plan visual forces you to think critically about your new idea.<br />
- <a href="http://twitter.com/#!/ModifyWatches">Aaron Schwartz</a>, <a href="http://www.modifywatches.com">Modify Watches</a></p>
<p><em>Image Credit: Shutterstock.com</em></p>
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		<title>10 Awesome Giveaways for Lead Generation</title>
		<link>http://under30ceo.com/10-awesome-giveaways-for-lead-generation/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=10-awesome-giveaways-for-lead-generation</link>
		<comments>http://under30ceo.com/10-awesome-giveaways-for-lead-generation/#comments</comments>
		<pubDate>Sat, 04 May 2013 13:00:00 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Leadership and Management]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[theyec.org]]></category>
		<category><![CDATA[yec]]></category>
		<category><![CDATA[young entrepreneur council]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=29407</guid>
		<description><![CDATA[What&#8217;s the most successful giveaway offer you&#8217;ve ever used to drive lead generation? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start [...]]]></description>
				<content:encoded><![CDATA[<h2><a href="http://under30ceo.com/?attachment_id=29526" rel="attachment wp-att-29526"><img class="alignleft size-medium wp-image-29526" alt="Business Giveaways" src="http://under30ceo.com/wp-content/uploads/2013/05/Business-Giveaways-300x200.jpg" width="300" height="200" /></a>What&#8217;s the most successful giveaway offer you&#8217;ve ever used to drive lead generation?</h2>
<p>The following answers are provided by the <a href="http://theyec.org/">Young Entrepreneur Council (YEC)</a>, an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched <a href="http://mystartuplab.com/">#StartupLab</a>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</p>
<h3>1. Full-Sized eBooks</h3>
<p>eBooks deliver a ton of value. The fact that a consumer is getting an entire book for free is perceived to have a LOT of value. For most people, it&#8217;s always worth taking the time to fill out a few lines on an opt-in form.<br />
- <a href="http://www.twitter.com/rlorenzen">Richard Lorenzen</a>, <a href="http://www.fifthavenuebrands.com">Fifth Avenue Brands</a></p>
<h3>2. A Customized Training Quiz</h3>
<p>I rolled out a fully customized training based on a quiz for my email opt-in early in 2012, and it has been really well-received. The idea is that you can get a little extra information about your prospects, even as you are delivering a ton of value to them. You can see my example at http://Websitecheckuptool.com.<br />
- <a href="http://twitter.com/nathlussier">Nathalie Lussier</a>, <a href="http://websiteguide.nathalielussier.com">The Website Checkup Tool</a></p>
<h3>3. Gift Cards</h3>
<p>Webinars and eBooks are attractive, but most potential customers are more motivated by cold, hard cash. But that&#8217;s not to say that your giveaways need to be expensive. Keep it at $5 and you&#8217;ll still get solid responses.<br />
- <a href="https://twitter.com/moneycrashers">Andrew Schrage</a>, <a href="http://www.moneycrashers.com">Money Crashers Personal Finance</a></p>
<h3>4. Presentations on SlideShare</h3>
<p>Post a valuable presentation to SlideShare (http://www.slideshare.net). Doing so will help your SEO, establish you in the industry, tease your business, tap into the existing SlideShare network and optimize your presentation for social media. You&#8217;ll be surprised by the number of views you get soon after posting. Secret tip: Load your presentation up with an SEO-rich script and use images over the top as the slides.<br />
- <a href="http://www.twitter.com/sweatequitees">Benjamin Leis</a>, <a href="http://www.sweatequitees.com">Sweat EquiTees</a></p>
<h3>5. A Health Food Plate Document</h3>
<p>We created a Health Food Plate, which is a one-page image that shows people which percentage of foods to eat for a healthy balance &#8212; proteins, carbs, fats, snacks, water, etc. You can see it at http://bartonpublishing.com/healthyfoodplate.<br />
- <a>Joe Barton</a>, <a href="http://www.bartonpublishing.com">Barton Publishing</a></p>
<h3>6. An Ultimate Industry Guide</h3>
<p>A while back, we created an “Ultimate Guide” eBook for our industry. Coupons and vouchers are good, but if you really want people to purchase your product or service, give them your expertise. eBooks offer great value to the clients and, in turn, make them more likely to view you as the authority in your industry.<br />
- <a href="http://www.twitter.com/NickFriedman1">Nick Friedman</a>, <a href="http://www.collegehunks.com/">College Hunks Hauling Junk and College Hunks Moving</a></p>
<h3>7. One Product Each Day</h3>
<p>In March 2013, we created the &#8220;Mod-a-Day Giveaway.&#8221; The idea was to give away a different product each day for a month. By committing to doing this daily, we created a reason for people to continue to engage. Of course, we&#8217;re having other conversations on social media, too, which allows these prospects to learn more about what we stand for. Stand by your own product and offer that for leads!<br />
- <a href="http://twitter.com/#!/ModifyWatches">Aaron Schwartz</a>, <a href="http://www.modifywatches.com">Modify Watches</a></p>
<h3>8. The Right eBook</h3>
<p>I have four eBooks that I wrote as a set several years ago that are still driving traffic to my website on a regular basis, as well as converting traffic to leads &#8212; despite having no gateway (such as a requirement to subscribe to a newsletter for access). These aren&#8217;t any old eBooks, though: They were written to specifically address the four questions I get most often from prospects.<br />
- <a href="http://www.twitter.com/thursdayb">Thursday Bram</a>, <a href="http://www.hypermodernconsulting.com">Hyper Modern Consulting</a></p>
<h3>9. Discount Coupons</h3>
<p>Discount coupons are the clear winner for our e-commerce business to drive leads/sales. Once we added a coupon sign-up icon on our website, sales revenue increased by 30 percent. When the online shopper perceives he is getting a good deal in the form of a discount, he is far more likely to convert to a sale. Make sure you set an expiration date to create a sense of urgency to purchase.<br />
- <a href="http://twitter.com/cabinetkings">Anthony Saladino</a>, <a href="http://www.kitchencabinetkings.com">Kitchen Cabinet Kings</a></p>
<h3>10. A Hardbound Book</h3>
<p>I wrote a book, and we offer delivery to your door for free! It really helps us stand out and has done a great job with lead gen. “60 Seconds: How to Tell Your Company’s Story and the Brain Science to Make It Stick” has useful info for people to make their own videos, hire and work with our competitors or work with us to produce a great video.<br />
- <a href="https://twitter.com/switchvideo">Andrew Angus</a>, <a href="http://www.switchvideo.com/">Switch Video</a></p>
<p><em>Image Credit: Shutterstock.com</em></p>
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		<title>5 Pieces of Advice for Entrepreneurial MBAs</title>
		<link>http://under30ceo.com/5-pieces-of-advice-for-entrepreneurial-mbas/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-pieces-of-advice-for-entrepreneurial-mbas</link>
		<comments>http://under30ceo.com/5-pieces-of-advice-for-entrepreneurial-mbas/#comments</comments>
		<pubDate>Sun, 28 Apr 2013 17:00:12 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[Blake Hall]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[mba]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=28665</guid>
		<description><![CDATA[For entrepreneurs, business school presents a unique set of choices and opportunities that can drastically alter a founder’s chance of success — for better or worse. I founded Troop ID while I was an MBA candidate at Harvard Business School in February of 2010. And while today we employ 17 people and sign up nearly 1,000 new [...]]]></description>
				<content:encoded><![CDATA[<div>
<p><a href="http://under30ceo.com/?attachment_id=29431" rel="attachment wp-att-29431"><img class="alignleft size-medium wp-image-29431" alt="Entrepreneurial MBA" src="http://under30ceo.com/wp-content/uploads/2013/04/Entrepreneurial-MBA-300x261.jpg" width="300" height="261" /></a>For entrepreneurs, business school presents a unique set of choices and opportunities that can drastically alter a founder’s chance of success — for better or worse.</p>
<p>I founded <a href="https://www.troopid.com/" target="_blank">Troop ID</a> while I was an MBA candidate at Harvard Business School in February of 2010. And while today we employ 17 people and sign up nearly 1,000 new members daily, our path to success would have been much swifter had I leveraged the resources at my fingertips while in business school.</p>
<p>Here are 5 of my top lessons — many of them learned the hard way — for other MBAs considering entrepreneurship:</p>
<p>1. Research vesting carefully.</p>
<p>If you have a co-founder, then you will inevitably face a choice about how to split ownership of the company. Initially, this will seem simple: 50/50. But what happens when your co-founder – comparing his ramen noodle diet to the average starting salary of your MBA graduating class — decides to take a high-paying corporate job several months later and wants to remain an equal owner?</p>
<p>That happened to me, and I felt physically ill for almost two months until we sorted it out. Fortunately, smart investors won’t invest in companies until non-full time founders sell back their shares, and, ultimately, that reality allowed me to resolve the situation. But the confrontation cost me precious time and it ruined my personal relationship with a classmate I had once trusted. Looking back, I could have gone down the hall to see Noam Wasserman, a professor at Harvard who literally <a href="http://www.amazon.com/Founders-Dilemmas-Anticipating-Foundation-Entrepreneurship/dp/0691149135">wrote the book</a> on optimal ownership structures for Founding Teams. I still kick myself over that missed opportunity.</p>
<p><strong>2. Find a mentor.</strong></p>
<p>MBAs are uniquely positioned to find a mentor who is invested in their success. While I would steer clear of pure academic types, there are usually plenty of successful entrepreneurs on faculty.  If you develop a personal relationship with a successful entrepreneur who trusts you and is passionate about your venture, then you will have gained the most valuable asset of all: someone who can open doors for you within their trusted network. Since most MBAs are first-time CEOs or founders, sophisticated angel investors will often require that a person they trust sit on the board of the company.</p>
<p>My mentor, <a href="http://www.linkedin.com/in/kellyperdew">Kelly Perdew</a>, helped me navigate multiple pitfalls that could have killed our business; he kept our chins up when the breaks went the wrong way; and he kept our eye on the ball when they started to go right. Kelly provided introductions to most of our current angels and he walked me through the financing process. He’s the single best thing to happen to me and my company.</p>
<p><strong>3. Understand the commitment.</strong></p>
<p>An MBA provides a safety valve that many other entrepreneurs don’t enjoy — a terrible thing for entrepreneurs, because it means that you can waltz out of your company at any point in time and land in a safe, high-paying job. I had a full-time offer from a top management consulting firm that paralyzed me the first few months after I finished business school.</p>
<p>Until I declined that opportunity, I couldn’t make the tough decisions about the best geographic location for the company, I wasn’t fully bought into my own vision and, most importantly, I couldn’t hire talented people or ask them to leave their jobs because that would be unethical. Only when I fully committed to making my company successful did I feel free.</p>
<p>I waited far too long to make this decision and I allowed my Facebook feed – filled with my classmates’ vacations and ski trips – to influence my thinking. After declining the job offer, the next year was even worse. I was lonely. My credit cards maxed out. But I never quit because I was passionate about the problem that I was solving.</p>
<p><strong>4. Focus on your product, relentlessly. </strong></p>
<p>Before we even had a product, I had built a sharp-looking Excel business model that projected a meteoric rise to success. I cringe now when I write about it because, while I understood financial modeling, I understood virtually nothing about building a company. Because I had business training, I thought that my job was to go out and build a sales and marketing plan and to develop relationships with other businesses. I pursued these activities at the expense of the product — the core of the business.</p>
<p>After a few months and a harsh (but much-needed) conversation with one of our seed investors, I stopped doing everything else until we nailed our product and validated our assumptions with small cohorts of customers.</p>
<p>Today, focusing on product first is a personal mantra. It’s also incredibly rewarding because it allows for a level of creativity and self-actualization absent in most other functions. MBAs are well-suited to leverage their business training to provide analytical rigor to validate customer assumptions based upon customer behavior with product features.</p>
<p>In the meantime, I’ve learned not to waste money selling and marketing a product that doesn’t solve a real problem.</p>
<p><strong>5. Pitch everyone. </strong></p>
<p>The biggest advantage of being an MBA is that you have access to virtually everyone you need to poke holes in your idea: faculty, lawyers, angel investors, VCs, corporate executives, classmates, and potential customers. Pitch everyone you meet while you are in business school, and soak in the feedback. After a few weeks, you’ll notice that the critiques you receive are clustered around perceived weak points in your business model or flaws with your product idea.</p>
<p>If you can gather the data to answer each one of those critiques, then people will start writing checks to you — and they will leave their jobs to come work for you.</p>
<p>America needs more talented leaders to choose entrepreneurship. Our best and brightest have the most impact when they build new products that solve meaningful problems and give people jobs. We don’t need more bankers and consultants. If you decide to go this route, I wish you the best of luck!</p>
<p><em>Blake Hall is the Founder and CEO of </em><a href="https://www.troopid.com/" target="_blank"><em>Troop ID</em></a><em>, a digital authentication engine capable of verifying military affiliation online. An Airborne-Ranger qualified officer, Blake led a battalion reconnaissance platoon in Iraq for fifteen months during 2006 – 2007. He has written for The Washington Post, Foreign Policy, The Huffington Post and Vanderbilt Magazine. Thanks to The Economist, he is also the first Google result for the phrase “muscly entrepreneur.”<br />
</em></p>
<p><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></p>
</div>
<div id="entry-author-info"><em>Image Credit: Shutterstock.com</em></div>
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		<title>What One Skill Do All Entrepreneurs Need to Succeed?</title>
		<link>http://under30ceo.com/what-one-skill-do-all-entrepreneurs-need-to-succeed/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-one-skill-do-all-entrepreneurs-need-to-succeed</link>
		<comments>http://under30ceo.com/what-one-skill-do-all-entrepreneurs-need-to-succeed/#comments</comments>
		<pubDate>Sat, 27 Apr 2013 17:00:39 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[suuccess]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=28114</guid>
		<description><![CDATA[Question by: Ashley PERSEVERANCE &#8220;Cash will run low, clients won&#8217;t close, team members will leave, the product will have bugs, and the roof will fall on your head. There will be times when you seriously consider quitting. I&#8217;ve been there. But perseverance and dumbfounded self-confidence pushed me forward. Without perseverance, you&#8217;ll never reach success. &#8220; [...]]]></description>
				<content:encoded><![CDATA[<div>
<p><strong><small><a href="http://under30ceo.com/?attachment_id=29411" rel="attachment wp-att-29411"><img class="alignleft size-medium wp-image-29411" alt="Entrepreneur success" src="http://under30ceo.com/wp-content/uploads/2013/04/Entrepreneur-success-300x252.jpg" width="300" height="252" /></a>Question by: Ashley</small></strong></p>
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<h3>PERSEVERANCE</h3>
<p><em>&#8220;Cash will run low, clients won&#8217;t close, team members will leave, the product will have bugs, and the roof will fall on your head. There will be times when you seriously consider quitting. I&#8217;ve been there. But perseverance and dumbfounded self-confidence pushed me forward. Without perseverance, you&#8217;ll never reach success. &#8220;</em></p>
<div><em>- <a href="http://theyec.org/author/jun-loayza" target="_blank">Jun Loayza</a> | President, <a href="http://reputationhacks.com/" target="_blank">Reputation Hacks</a></em></div>
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<h3>VISION COMMUNICATION</h3>
<p><em>&#8220;First, an entrepreneur must have the vision, and then he or she must be able to communicate it. The communication will be to their team and employees, to their customers and clients, and even to outside sources like potential investors, sponsors, and collaborators.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/nathalie-lussier" target="_blank">Nathalie Lussier</a> | Creator, <a href="http://websiteguide.nathalielussier.com/" target="_blank">The Website Checkup Tool</a></em></div>
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<h3>PERSISTENCE</h3>
<p><em>&#8220;Entrepreneurs, by definition, fail; it&#8217;s the ones that fail the least that are the most successful. The ones that never give up and are fueled by defeat are the entrepreneurs that succeed the next time around.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/logan-lenz" target="_blank">Logan Lenz</a> | Founder / President, <a href="http://endagon.com/" target="_blank">Endagon</a></em></div>
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<h3>SALES SKILLS</h3>
<p><em>&#8220;Entrepreneurs need to know how to sell. Everything they do in their business revolves around selling and persuasion: you are selling your company to investors and new hires, selling your product to buyers, selling and persuading your team to perform at a high level, selling yourself and your dreams to the media. If you can&#8217;t sell, you will not succeed as an entrepreneur.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/greg-rollett" target="_blank">Greg Rollett</a> | CEO, <a href="http://productprosystems.com/" target="_blank">The ProductPros</a></em></div>
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<h3>ASKING ABILITIES</h3>
<p><em>&#8220;Entrepreneurs wishing to succeed in life need to understand their progress will be limited by not learning to ask for what they want. Whether it is mentorship, funding, an explanation or more, the answer is always &#8220;no&#8221; unless you ask. The sooner an entrepreneur understands this key lesson, the sooner they&#8217;ll experience all that the journey has to offer.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/jeff-slobotski" target="_blank">Jeff Slobotski</a> | Founder, <a href="http://www.siliconprairienews.com/" target="_blank">Silicon Prairie News</a></em></div>
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<h3>SELECTIVE FOCUS</h3>
<p><em>&#8220;This answer comes from personal experience, both my successes and struggles and those of other entrepreneurs I know. Definitely the top skill is the ability to focus on the &#8220;right&#8221; things. Once we get the freedom that comes with being an entrepreneur, it&#8217;s way too easy to work on a bunch of different things, which leads to mediocre results on everything. Focus on one thing and kick butt with it.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/trevor-mauch" target="_blank">Trevor Mauch</a> | CEO (Chief Entrepreneurial Officer), <a href="http://www.automizeit.com/" target="_blank">Automize, LLC</a></em></div>
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<h3>PASSION IS A SKILL!</h3>
<p><em>&#8220;The one skill an entrepreneur must possess is passion. If you are truly passionate about what you do, everything else will come naturally. You will persevere when times are rough, in order to protect your business. You will never give up, because you will know it is your calling. And money won&#8217;t be the sole focus of your efforts, allowing for your authenticity to shine through.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/steven-le-vine" target="_blank">Steven Le Vine</a> | CEO/President, <a href="http://www.theprgrapevine.com/" target="_blank">grapevine pr</a></div>
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<h3>LOVE FOR THE HUSTLE</h3>
<p><em>&#8220;I think the ability to hustle embodies a few qualities that are integral to surviving and succeeding as an entrepreneur. To me, hustle is a special blend of motivation, persistence, passion, and persuasive powers that serve entrepreneurs well as they navigate markets, investors, team building, and the various challenges they face as they seek success.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/derek-shanahan" target="_blank">Derek Shanahan</a> | Growth Marketing, <a href="http://playerize.com/" target="_blank">Playerize</a></em></div>
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<h3>SOLVE THE PROBLEMS!</h3>
<p><em>&#8220;As an entrepreneur, you&#8217;re going to be faced with problem after problem, and you&#8217;re going to need to be able to find creative solutions that keep you moving forward. Without the ability to problem solve, you&#8217;ll be stuck from the get go.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/tim-jahn" target="_blank">Tim Jahn</a> | Co-Founder, <a href="http://matchist.com/" target="_blank">matchist</a></em></div>
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<h3>BE TENACIOUS</h3>
<p><em>&#8220;Whether you&#8217;re looking to recruit a superstar new team member or starting to make a sale, the #1 skill you need as an entrepreneur is tenacity. There will be so many times that people say &#8220;no&#8221; or &#8220;maybe later,&#8221; and you need the fire in your belly to stay persuasive, smart and tenacious. If you have that quality, you will succeed at anything to which you put your mind and energy.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/doreen-bloch" target="_blank">Doreen Bloch</a> | CEO / Founder, <a href="http://www.poshly.com/" target="_blank">Poshly Inc.</a></em></div>
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<h3>A STORY WORTH TELLING</h3>
<p><em>&#8220;Entrepreneurs are literally creating something out of nothing. In order to inspire, motivate, and attract others to your vision, you need to be able to tell a compelling story. Frame the context. Set the stakes. Make it meaningful. Everyone from customers to employees and investors &#8212; they all want a story to believe in.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/michael-margolis" target="_blank">Michael Margolis</a> | President, <a href="http://www.getstoried.com/" target="_blank">Get Storied</a></em></div>
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<h3>FLEXIBILITY</h3>
<p><em>&#8220;As an entrepreneur, it’s essential to be flexible in all aspects of your business. If something isn’t working, you often need to change direction quickly or else your company might not last much longer.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/heather-huhman" target="_blank">Heather Huhman</a> | Founder &amp; President, <a href="http://www.comerecommended.com/" target="_blank">Come Recommended</a></em></div>
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<h3>EXECUTION</h3>
<p><em>&#8220;Ideation and strategy are important. However, they&#8217;re worthless without the ability to tactically execute on them. Execution is the most important skill that an entrepreneur can possess. Not only will it impact your success rate, but iteration will eliminate fear and set you up for success. Like most successful entrepreneurs I find that &#8220;the harder you work, the luckier you get.&#8221;"</em></p>
<div><em>- <a href="http://theyec.org/author/erica-nicole" target="_blank">Erica Nicole</a> | Founder and CEO, <a href="http://www.yfsmagazine.com/" target="_blank">YFS Magazine: Young, Fabulous &amp; Self Employed</a></em></div>
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<h3>RESILIENCE</h3>
<p><em>&#8220;Resilience! You’re going to get knocked down often building and running a startup. The ability to bounce back and do so quickly is important for any entrepreneur, and one that has been essential to my own success.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/lauren-perkins" target="_blank">Lauren Perkins</a> | Founder and CEO, <a href="http://www.perksconsulting.com/" target="_blank">Perks Consulting</a></em></div>
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<h3>INNOVATION</h3>
<p><em>&#8220;The playing field is always changing and evolving. Things will be possible tomorrow that are not possible today. In order to innovate, entrepreneurs must possess open eyes, open ears, and most importantly, an open mind.&#8221;</em></p>
<div><em>- <a href="http://theyec.org/author/david-gardner" target="_blank">David Gardner</a> | Co-Founder, <a href="http://colorjar.com/" target="_blank">ColorJar</a></em></div>
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<p><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></p>
<div><em>Image Credit: Shutterstock.com</em></div>
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		<title>What I Learned From Raising a Series A</title>
		<link>http://under30ceo.com/what-i-learned-from-raising-a-series-a/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-i-learned-from-raising-a-series-a</link>
		<comments>http://under30ceo.com/what-i-learned-from-raising-a-series-a/#comments</comments>
		<pubDate>Fri, 26 Apr 2013 15:00:08 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Funding]]></category>
		<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[David Politis]]></category>
		<category><![CDATA[FlashPanel]]></category>
		<category><![CDATA[investing]]></category>
		<category><![CDATA[Series A]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=28111</guid>
		<description><![CDATA[Recently, we announced a $5 million Series A round of financing. We started raising this round and talking to investors in late fall of last year. As you can probably imagine, going through this process involves taking a step back from the day-to-day work and looking at our overall strategy and evolution. Fundraising forces you to [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://under30ceo.com/what-i-learned-from-raising-a-series-a/series-a-funding/" rel="attachment wp-att-29332"><img class="alignleft size-medium wp-image-29332" alt="Series A Funding" src="http://under30ceo.com/wp-content/uploads/2013/04/Series-A-Funding-300x300.jpg" width="300" height="300" /></a>Recently, we announced a <a href="http://techcrunch.com/2013/01/10/with-15k-businesses-on-board-bettercloud-lands-5m-to-help-accelerate-the-adoption-of-google-apps-in-the-enterprise/" target="_blank">$5 million Series A round of financing</a>. We started raising this round and talking to investors in late fall of last year.</p>
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<p>As you can probably imagine, going through this process involves taking a step back from the day-to-day work and looking at our overall strategy and evolution. Fundraising forces you to come up with a coherent way to explain your business model to someone unfamiliar with the concept. You have to show what sparked your idea, articulate what problem you are solving, demonstrate progress, such as genuine market adoption, and present your longer term vision.</p>
<p>Given that we just closed the round, it seems like a good opportunity to reflect on BetterCloud’s story so far, as well as give some insight into what we learned throughout the entire process so other entrepreneurs can learn from our story, too.</p>
<h3>WHERE WE CAME FROM</h3>
<p>BetterCloud was founded in November 2011 with a very specific idea in mind. The original vision was to build an array of discrete products that would cover the needs of both Google Apps end users and administrators – security software, management tools, contact sharing, even a product exclusively for email signatures.</p>
<p>But after speaking with some of our earliest supporters, it became very obvious that we had the wrong idea. The last thing Google Apps administrators wanted or needed was a dozen separate applications to manage various parts of the Google Apps suite. Most administrators told us that they would prefer to invest their team’s time, energy and money into one all-encompassing application. They felt, correctly, that everyone could be trained on one interface and, from there, responsibilities could be delegated to the appropriate team members. Even from a mental standpoint, it would be far easier to keep track of just the one application.</p>
<p>So we scrapped the multiple products concept and decided to focus on building a single management and security platform that would cover the entire Google Apps suite. We would still build all of the same features and capabilities, but in one product, instead of many. Enter FlashPanel.</p>
<p>We launched FlashPanel in the Google Apps Marketplace on July 17<sup>th</sup> and, in less than 6 months, it was installed on over 15,000 Google Apps domains with over 5.5 million users in 114 countries.</p>
<p><em><strong>Lesson Learned: </strong>Redefining our initial concept wasn’t easy (we had to retire some products, websites and brands), but in the end listening to our supporters was the right move. I learned that having an open mind is important and flexibility pays off in the end. Avoid tunnel vision.</em></p>
<h3>BUILD THE BEST PRODUCT POSSIBLE</h3>
<p>Our team believes that when it comes to an enterprise cloud management tool like FlashPanel, our customer (the Google Apps Administrator) knows best. We’ve made a point since the beginning to seek out customer feedback aggressively, and <a title="taking customer feedback to heart" href="http://blog.bettercloud.com/taking-customer-feedback-to-heart/" target="_blank">incorporate that feedback</a> into our product. Alone, I’ve probably talked to 200 customers and our CTO has probably spoken with 100 more.</p>
<p>My conversations are about listening to the customer – what are his or her pain points, ideas and feedback. And every time we plan a development sprint, we look at the notes from these calls to make sure we’re building features that truly fit our customers’ needs.</p>
<p>I need to say THANK YOU to every single one of our customers who has helped us throughout the process of building FlashPanel. Our success is due in large part to the interactions we’ve had with you and the feedback and support you’ve provided through <a title="How to gain customer feedback" href="http://www.forbes.com/sites/theyec/2013/01/09/5-easy-ways-to-gain-customer-feedback-on-your-product/" target="_blank">UX testing, phone calls, hangouts, webinars, emails and Marketplace reviews</a>.</p>
<p><em><strong>Lesson Learned:</strong> Getting honest feedback from customers is invaluable, but customers won’t necessarily line up at your door to give it to you. Being open and transparent about things like our roadmap for FlashPanel helps tremendously. I learned this the hard way at a previous company where we rarely sought out customer feedback, and as a result built a number of features into our product that customers didn’t use. Figure out what you need to do to get real opinions from customers.</em></p>
<h3>WHERE WE’RE HEADED</h3>
<p>Of course, raising any sort of money comes with responsibility and expectations. We’ve had a great first year, but we can’t slow down now. This year, we plan to expand FlashPanel to cover even more of Google Apps and the Google Enterprise Cloud in general, including Google Calendar, Google Sites and mobile devices.</p>
<p>We’ll be delving deeper into some of FlashPanel’s most-used features — and this spring, we plan to roll out extensive UI changes to give our users an even better experience inside the application.</p>
<p>We’ll also focus closely on partner relationships and expand our engineering team to ensure we keep up the rapid pace of development and will be building out sales, marketing and support efforts.</p>
<p><em><strong>Lesson Learned: </strong>No matter how quickly we move, we’ll never be able to deliver every feature that our customers request. But by focusing on a specific space (which to some may seem too niche), in this case Google Apps, we’re able to fully embed ourselves in the community. Especially as a small company, this strategy makes us a whole lot more effective in the long run.</em></p>
<h3>INVESTMENT</h3>
<p>Over the period of three months, I traveled all over the country and had the opportunity to have strategic conversations with some of the most successful investors in the world. Some told me that Google Apps as a platform was never going to reach critical mass, some didn’t know what Google Apps was and some thought it was the apps on an Android phone. At the beginning it was a little frustrating, but then I found investors that really “got it.”</p>
<p>There are a handful of investors that have actually been looking at this space for the last couple of years and completely understand the shift that is occurring (<a title="Growing up Google" href="http://mashable.com/2012/04/30/generation-growing-up-google/" target="_blank">Google has a great long term play with Google Apps</a>) and the value that our product delivers to an enterprise.</p>
<p>At the end, there was a clear synergy with three firms: Flybridge Capital Partners, Greycroft Partners and TriBeCa Venture Partners. Every person that I’ve interacted with at all three firms has been knowledgeable, professional and genuinely excited about what we’re doing. It was a perfect mix of <a title="Why I chose to Build My Enterprise Startup in NYC" href="http://betabeat.com/2012/11/why-i-chose-to-build-my-enterprise-startup-in-new-york-city-bettercloud-david-politis/" target="_blank">location</a>, understanding of the space, belief in the vision and, honestly, personal chemistry.</p>
<p><em><strong>Lesson Learned:</strong> Raising funding is all about the personal chemistry – you want to work with people you like, respect and trust. If you’re lucky enough to find those people, then you should do what you need to make the deal happen.</em></p>
<p>The last year has been amazing, we’ve put together an incredible team from top to bottom, and we look forward to doing all we can to bring our customers and reseller partners the best cloud management and security tool on the market.</p>
<p><em>A version of this post originally appeared <a href="http://blog.bettercloud.com/funding/">on the author’s blog</a>.</em></p>
<p><em>David Politis is the founder and CEO of <a href="http://www.bettercloud.com/">BetterCloud</a>, the leading provider of <a href="http://www.flashpanel.com/">cloud management and security tools</a> for Google Apps. David is a native of New York City and holds a Bachelor’s degree in Economics from Emory University. Follow David on Twitter @DavePolitis.</em></p>
<p><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></p>
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		<title>13 Cool Ideas for Upgrading Your Office</title>
		<link>http://under30ceo.com/13-cool-ideas-for-upgrading-your-office/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=13-cool-ideas-for-upgrading-your-office</link>
		<comments>http://under30ceo.com/13-cool-ideas-for-upgrading-your-office/#comments</comments>
		<pubDate>Thu, 25 Apr 2013 17:00:00 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[org]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[theyec]]></category>
		<category><![CDATA[yec]]></category>
		<category><![CDATA[young entrepreneur council]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=28591</guid>
		<description><![CDATA[Research shows people are happier if they like their office space. What is one tip you would give a fellow entrepreneur looking to make a fun, employee-friendly office upgrade? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, [...]]]></description>
				<content:encoded><![CDATA[<h2><a href="http://under30ceo.com/13-cool-ideas-for-upgrading-your-office/upgrade-your-office/" rel="attachment wp-att-29328"><img class="alignleft size-medium wp-image-29328" alt="Upgrade Your Office" src="http://under30ceo.com/wp-content/uploads/2013/04/Upgrade-Your-Office-300x204.jpg" width="300" height="204" /></a>Research shows people are happier if they like their office space. What is one tip you would give a fellow entrepreneur looking to make a fun, employee-friendly office upgrade?</h2>
<p>The following answers are provided by the <a href="http://theyec.org/" target="_blank">Young Entrepreneur Council (YEC)</a>, an invite-only organization comprised of the world&#8217;s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched <a href="http://mystartuplab.com/">#StartupLab</a>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</p>
<h3>1. Put an End to the Dog Days</h3>
<p>Are your employees down in the dumps? There are few things that make people happier than puppies. Allow your employees to bring their pets to work one day, or have the local animal shelter bring some of their newest arrivals over for playtime. You will see pawticular improvement in your employees&#8217; morale.<br />
- <a href="http://www.twitter.com/sweatequitees">Benjamin Leis</a>, <a href="http://www.sweatequitees.com">Sweat EquiTees</a></p>
<h3>2. Offer Service Perk Upgrades</h3>
<p>Beyond physical space adjustments, some of the best upgrades to an office environment involve service perks. For example, some hip companies have a weekly shoe shine, massage or mani-pedi opportunity covered by the company. Since people are living at the office nowadays, bringing fun services into the office environment on a consistent schedule will make employees love the space more than ever.<br />
- <a href="http://www.Twitter.com/DoreenBloch">Doreen Bloch</a>, <a href="http://www.Poshly.com">Poshly Inc.</a></p>
<h3>3. Open Up a Family-Style Kitchen</h3>
<p>One tip for an employee-friendly office upgrade is having a family-style area for eating meals. A kitchen table with multiple chairs immediately changes the dynamic and opens up a communal space for conversation away from everyone’s desks.<br />
- <a href="https://twitter.com/carolineghosn">Caroline Ghosn</a>, <a href="http://www.levoleague.com">The Levo League</a></p>
<h3>4. Make It Fun(ctional)</h3>
<p>We recently added a meditation room to our office. On one hand, it’s a novelty, and it’s fun to say you have one. More importantly, though, our employees actually use it. It benefits them because it’s a reasonably secluded spot to unwind in the middle of a stressful day. The added bonus is that it increases their productivity in the long term.<br />
- <a href="http://www.twitter.com/NickFriedman1">Nick Friedman</a>, <a href="http://www.collegehunks.com/">College Hunks Hauling Junk and College Hunks Moving</a></p>
<h3>5. Think Convenience</h3>
<p>Some of the best offices I&#8217;ve ever seen offer the added benefit of convenience. Convenience can come in many forms. The best examples are in-office gyms, spas and barbers. Offering these elements within a workplace allows your hard workers to schedule their personal time within their work hours, rather than externally. This nurtures greater productivity and employee happiness.<br />
- <a href="http://www.twitter.com/loganlenz">Logan Lenz</a>, <a href="http://endagon.com">Endagon</a></p>
<h3>6. Feature a Fun Zone</h3>
<p>Just as it is important to have a work area that is organized and conducive to productivity, it is equally important to have a communal gathering space that affords a break from the daily grind. This space can be anything &#8212; a corner ping pong table, a comfy lounge or a kitchen bar &#8212; so long as it encourages staffers to relax or be social for a bit.<br />
- <a href="http://www.twitter.com/cater2me">Alex Lorton</a>, <a href="http://cater2.me">Cater2.me</a></p>
<h3>7. Reflect Culture Through Office Space</h3>
<p>Just like our home reflects our personality, the office should reflect our company culture. If your startup is in the health space, offer free gym memberships. If your company values constant learning, start a book club. If your environment is collaborative and positive, share kudos publicly on a high-five wall. We&#8217;ve seen the embodiment of our culture become more important than the furniture.<br />
- Shradha Agarwal, <a href="http://www.contextmediainc.com/">ContextMedia</a></p>
<h3>8. Purchase a Soul Seat</h3>
<p>I tested out a Soul Seat (www.mysoulseat.com) the other day, and it&#8217;s the most comfortable chair I&#8217;ve ever sat in. It&#8217;s built by a yoga instructor with the idea of active sitting in mind, and it has dramatically improved my posture throughout the day.<br />
- <a href="https://twitter.com/Kelsey_M_Meyer">Kelsey Meyer</a>, <a href="http://www.digitaltalentagents.com/">Digital Talent Agents</a></p>
<h3>9. Incorporate Mood Boards</h3>
<p>We have mood boards all over the office with pictures that inspire us, make us happy and articulate our brand. It&#8217;s a great way to feel inspired every day when you come to work.<br />
- <a href="http://twitter.com/kit_hickey">Kit Hickey</a>, <a href="http://ministryofsupply.com/">Ministry of Supply</a></p>
<h3>10. Make Your Office a Company History Museum</h3>
<p>Use the cast-offs from previous retail interiors, marketing campaigns or art installations that used to occupy your business interiors. There&#8217;s no better way to keep employees connected to where the company came from, and it keeps everyone in the organization humble to know that the executives are working on vintage furniture.<br />
- <a href="https://twitter.com/birdsbarbershop">Michael Portman</a>, <a href="http://www.birdsbarbershop.com">Birds Barbershop</a></p>
<h3>11. Keep It Open</h3>
<p>Lose the cubicles! Keep an open area where people can see each other work and interact, including the executives. Have a dining area with a loaded refrigerator or free vending machines. Make them feel like they are at home, and they will be more productive.<br />
- <a href="http://www.twitter.com/akkurji">Ak Kurji</a>, <a href="http://www.GennexGroup.com">Gennex Group</a></p>
<h3>12. Set an Example With Family Time</h3>
<p>Everyone is welcome to have family (including dogs) come by our office anytime. As an executive team, we set that example by being sure that our families DO come by. We&#8217;ve got five toddlers running around at different times. Including the family in the workspace makes people comfortable, brings the team closer and helps create an environment of understanding.<br />
- <a href="http://www.twitter.com/wadeeyerly">Wade Eyerly</a>, <a href="http://www.surfair.com">Surf Air</a></p>
<h3>13. Make It a Playground</h3>
<p>We bring as many unique and creative activities in our office as possible to help give our team easy outlets when they need some time to recharge. We make sure to schedule gaming tournaments, cookouts, happy hours and pick-up hockey games on a regular basis. We also own every video game console known to man, an office gym and a kitchen fully stocked with everyone&#8217;s favorite drinks and snacks.<br />
- <a href="http://www.twitter.com/ericcorl">Eric Corl</a>, <a href="http://www.Fundable.com" target="_blank">Fundable LLC</a></p>
<p><em>Image Credit: Shutterstock.com</em></p>
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		<title>15 Tips To Do More Focused Work (Even When You’re On The Go)</title>
		<link>http://under30ceo.com/15-tips-to-do-more-focused-work-even-when-youre-on-the-go/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=15-tips-to-do-more-focused-work-even-when-youre-on-the-go</link>
		<comments>http://under30ceo.com/15-tips-to-do-more-focused-work-even-when-youre-on-the-go/#comments</comments>
		<pubDate>Sat, 20 Apr 2013 17:00:00 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=27062</guid>
		<description><![CDATA[QUESTION: HOW DO YOU STAY FOCUSED WHEN WORKING ON THE GO &#8212; IN AIRPORTS, CO-WORKING SPACES, STARBUCKS? TIME YOUR WORK SESSIONS &#8220;Set a timer for thirty minutes and commit to not doing anything else during that time. No phone, no email, no Facebook. Setting a timer frees your mind to focus on the single task at [...]]]></description>
				<content:encoded><![CDATA[<p><strong><a href="http://under30ceo.com/15-tips-to-do-more-focused-work-even-when-youre-on-the-go/how-entrepreneurs-stay-focused/" rel="attachment wp-att-28987"><img class="alignleft size-medium wp-image-28987" alt="How Entrepreneurs Stay Focused" src="http://under30ceo.com/wp-content/uploads/2013/04/How-Entrepreneurs-Stay-Focused-300x200.jpg" width="300" height="200" /></a></strong>QUESTION: HOW DO YOU STAY FOCUSED WHEN WORKING ON THE GO &#8212; IN AIRPORTS, CO-WORKING SPACES, STARBUCKS?</p>
<h3>TIME YOUR WORK SESSIONS</h3>
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<p><em>&#8220;Set a timer for thirty minutes and commit to not doing anything else during that time. No phone, no email, no Facebook. Setting a timer frees your mind to focus on the single task at hand without distractions.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/andy-drish" target="_blank">Andy Drish</a> | Founder, <a href="http://www.thereferralsquirrel.com/" target="_blank">Referral Squirrel</a></div>
<p>&nbsp;</p>
<h3>TRY THE POMODORO TECHNIQUE</h3>
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<p><em>&#8220;The Pomodoro technique is a very effective work-pause-work method invented by Francesco Cirillo in the late &#8217;80s. Each work sprint of 25 minutes is followed by a 5-minute break. First, choose a relatively simple task to accomplish, focus on the task for 25 minutes and then take 5-minute break to grab another cup of coffee. Then, start again. Works like a charm, especially if you&#8217;re on the move!&#8221;</em></p>
<div>- <a href="http://theyec.org/author/juha-liikala" target="_blank">Juha Liikala</a> | Co-Founder &amp; Director of Marketing, <a href="http://www.juhaliikala.fi/" target="_blank">WebVehicle Oy</a></div>
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<p>&nbsp;</p>
<h3>TAKE BREAKS TO NETWORK</h3>
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<p><em>&#8220;I live by a structured schedule, but it&#8217;s hard to concentrate when there&#8217;s a lot of opportunity around when I&#8217;m working. Scheduling work blocks and breaks is a great way to &#8220;reward&#8221; myself with time to network, get distracted and enjoy some freedom while still accomplishing my tasks.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/kelly-azevedo" target="_blank">Kelly Azevedo</a> | Founder, <a href="http://www.shesgotsystems.com/" target="_blank">She&#8217;s Got Systems</a></div>
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<p>&nbsp;</p>
<h3>RELIABLE WIFI WITH MIFI</h3>
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<p><em>&#8220;The danger for me when working on-the-go is the lack of reliable Internet connection. When the connection is spotty, I may get distracted with my phone, a newspaper article and more. Having a MiFi device has been an amazing solution; you&#8217;re guaranteed to get a fast and fail-free connection so you can work anywhere, anytime.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/doreen-bloch" target="_blank">Doreen Bloch</a> | CEO / Founder, <a href="http://www.poshly.com/" target="_blank">Poshly Inc.</a></div>
<p>&nbsp;</p>
<h3>PREP YOUR OFFLINE WORKLOAD</h3>
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<p><em>&#8220;We tend to have a lot of reliance on Internet access, but sometimes when WiFi is spotty or just unavailable, make sure you have plenty of work you can do offline. You can still upload it online later, if needed. Just thinking about Internet problems can be distracting, so by eliminating the need for Internet access, you can focus more energy on getting your work done.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/danny-wong" target="_blank">Danny Wong</a> | Co-Founder, <a href="http://www.blanklabel.com/" target="_blank">Blank Label Group, Inc.</a></div>
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<h3>SET THREE CLEAR GOALS</h3>
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<p><em>&#8220;When I work away from my desk, I usually list out three things I have to get done. I can network or do anything else I want as soon as I finish that work. I make a point of not doing anything else until I finish that work. I&#8217;ve never had a problem telling someone that I simply must get something emailed off before I chat &#8212; fellow entrepreneurs in particular often understand!&#8221;</em></p>
<div>- <a href="http://theyec.org/author/thursday-bram" target="_blank">Thursday Bram</a> | Consultant, <a href="http://www.hypermodernconsulting.com/" target="_blank">Hyper Modern Consulting</a></div>
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<h3>ARTIFICIAL DEADLINES REALLY WORK!</h3>
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<p><em>&#8220;I&#8217;m a big fan of giving myself artificial deadlines for whatever I happen to be working on, and doing so can really help you stay focused wherever you happen to be. Make sure the deadlines are tough to meet, though, otherwise you&#8217;ll be easily distracted by whatever is going on around you. If you&#8217;ve got twenty minutes to finish up that presentation, your eyes will stay on the prize.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/colin-wright" target="_blank">Colin Wright</a> | CEO, <a href="http://asymmetrical.co/" target="_blank">Asymmetrical, LLC</a></div>
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<h3>REMEMBER THE MILK</h3>
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<p><em>&#8220;When traveling, you generally only have a few minutes here and there to really accomplish anything. The way I get around that is to have my to-do list, which is housed at RememberTheMilk.com, stare at me in the face with Priority 1 projects. I then shut the email off so no new distractions come my way. That combination allows me to get things done and then enjoy the world around me.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/greg-rollett" target="_blank">Greg Rollett</a> | CEO, <a href="http://productprosystems.com/" target="_blank">The ProductPros</a></div>
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<h3>WUNDERLIST STOPS THE WANDERING</h3>
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<p><em>&#8220;The best tool I have used to help me stay focused on the go is Wunderlist. I can sync my laptop, iPad and iPhone up at all times. If I&#8217;m using my phone, I can see the same list of priorities for each client that needs to get done as when I&#8217;m on my computer. I think that when you can&#8217;t visualize everything that needs to get done, you become easily distracted.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/steven-le-vine" target="_blank">Steven Le Vine</a> | CEO/President, <a href="http://www.theprgrapevine.com/" target="_blank">grapevine pr</a></div>
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<h3>PEOPLE DON&#8217;T BOTHER BUSY PEOPLE!</h3>
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<p><em>&#8220;Staying focused outside of the office is all about the environment, so I put on headphones and listen to some light music. Not only does it block out ambient noise, but people are less likely to distract you if they think you can&#8217;t hear them anyway.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/john-hall" target="_blank">John Hall</a> | CEO, <a href="http://www.digitaltalentagents.com/" target="_blank">Digital Talent Agents</a></div>
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<h3>BRING THOSE HEADPHONES</h3>
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<p><em>&#8220;When working outside of an office or your house, it can be easy to get distracted by the immense amount of noise at coffee shops or in the airport. Investing in a nice pair of headphones is a great way to stay focused on the task at hand and tune out the things going on around you.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/heather-huhman" target="_blank">Heather Huhman</a> | Founder &amp; President, <a href="http://www.comerecommended.com/" target="_blank">Come Recommended</a></div>
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<h3>DIVIDE TASKS BY LOCATION</h3>
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<p><em>&#8220;When I&#8217;m traveling, I divide tasks by location: sitting in the airport, riding in the car, waiting in line, during ascent and descent, and cruising altitude. This requires a bit more planning, but I find that it makes keeping up with email, phone calls and projects relatively easy. The ease and efficiency of never having to wonder what to do now helps me to invest the time wisely.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/elizabeth-saunders" target="_blank">Elizabeth Saunders</a> | Founder &amp; CEO, <a href="http://www.schedulemakeover.com/" target="_blank">Real Life E®</a></div>
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<h3>WHICH TASKS ARE LOCATION INDEPENDENT?</h3>
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<p><em>&#8220;If I have to do work in an airport, lobby or Starbucks, I do my best to schedule what I will be working on in advance. Processing data and doing routine tasks is far easier than being creative in these environments. Set yourself up with tasks that you can accomplish given the time, resources and environment.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/lucas-sommer" target="_blank">Lucas Sommer</a> | Founder CEO, <a href="http://www.audimated.com/" target="_blank">Audimated</a></div>
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<h3>DO A LITTLE DANCE!</h3>
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<p><em>&#8220;Okay, not really dancing; listening to music is kind of a must for me when I&#8217;m working in public, while traveling, or otherwise surrounded by people. Let We Are Hunted or The Hype Machine&#8217;s Popular list drown out the world, especially in the presence of abundant distractions.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/derek-shanahan" target="_blank">Derek Shanahan</a> | Growth Marketing, <a href="http://playerize.com/" target="_blank">Playerize</a></div>
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<h3>KEEP CO-WORKING TO TRULY WORK</h3>
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<p><em>&#8220;Working on the go regularly will help train you to focus while outside your own office. A few years ago, I never would have been able to get four emails done as I walk from gate to gate at the airport, but it&#8217;s something you can really get good at.&#8221;</em></p>
<div>- <a href="http://theyec.org/author/caitlin-mccabe" target="_blank">Caitlin McCabe</a> | Founder &amp; CEO, <a href="http://www.realbulletsbranding.com/" target="_blank">Real Bullets Branding</a></div>
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<div><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></div>
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<p>&nbsp;<br />
Image Credit: Shutterstock.com</p>
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		<title>13 Ways to Manage Your (Hectic) Schedule And Stay On Task</title>
		<link>http://under30ceo.com/13-ways-to-manage-your-hectic-schedule-and-stay-on-task/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=13-ways-to-manage-your-hectic-schedule-and-stay-on-task</link>
		<comments>http://under30ceo.com/13-ways-to-manage-your-hectic-schedule-and-stay-on-task/#comments</comments>
		<pubDate>Fri, 19 Apr 2013 13:00:42 +0000</pubDate>
		<dc:creator>theyec</dc:creator>
				<category><![CDATA[Startup Advice]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[Young Entrepreneur Council (YEC)]]></category>

		<guid isPermaLink="false">http://under30ceo.com/?p=27692</guid>
		<description><![CDATA[Question: How do you keep yourself on task/maintain productivity with a hectic work schedule?  TURN OFF THE DOPAMINE DRIP &#8220;Let&#8217;s face it &#8212; we&#8217;re all addicted to email. If you want to get stuff done, turn off your email. Close your social media feeds and web browser too. You&#8217;ll be amazed at what you get [...]]]></description>
				<content:encoded><![CDATA[<p><a href="http://under30ceo.com/?attachment_id=28972" rel="attachment wp-att-28972"><img class="alignleft size-medium wp-image-28972" alt="Tips For How to Stay Focused From Entrepreneurs" src="http://under30ceo.com/wp-content/uploads/2013/04/Tips-For-How-to-Stay-Focused-From-Entrepreneurs-300x187.jpg" width="300" height="187" /></a></p>
<p><strong>Question: How do you keep yourself on task/maintain productivity with a hectic work schedule? </strong></p>
<h3>TURN OFF THE DOPAMINE DRIP</h3>
<p>&#8220;Let&#8217;s face it &#8212; we&#8217;re all addicted to email. If you want to get stuff done, turn off your email. Close your social media feeds and web browser too. You&#8217;ll be amazed at what you get done without the biochemical surge of ping, tweet, ping!&#8221;<br />
- <a href="http://theyec.org/author/michael-margolis" target="_blank">Michael Margolis</a> | President, <a href="http://www.getstoried.com/" target="_blank">Get Storied</a></p>
<h3>MAKE YOURSELF ACCOUNTABLE</h3>
<p>&#8220;The most influential changes I&#8217;ve made to my work habits and management style have been around accountability. I used to assume motivation was intrinsic, because internally, I&#8217;m a very motivated person. What I&#8217;d missed was that motivation isn&#8217;t the only thing fueling productivity, and accountability measures have done wonders to increase and organize my (and my team&#8217;s) output.&#8221;<br />
- <a href="http://theyec.org/author/derek-shanahan" target="_blank">Derek Shanahan</a> | Growth Marketing, <a href="http://playerize.com/" target="_blank">Playerize</a></p>
<h3>SEGMENT TIME INTO TASKS</h3>
<p>&#8220;It took me years to understand that having a master task list was not good enough anymore. When looking at a long list of to-do&#8217;s, it&#8217;s easy to feel discouraged and not know where to start. It wasn&#8217;t until recently that I started segmenting my days into time intervals filled with specific tasks positioned to drive my productivity. Now, I only spend a certain amount of time on a task everyday.&#8221;</p>
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<p>- <a href="http://theyec.org/author/logan-lenz" target="_blank">Logan Lenz</a> | Founder / President, <a href="http://endagon.com/" target="_blank">Endagon</a></p>
<h3>KEEP CERTAIN RITUALS</h3>
<p>&#8220;I can get pretty scattered so if I don&#8217;t create rituals and stick with them, it&#8217;s tough for me to stay on task. Every night, I write out my to-do list for the next day. I get a good quick workout in the morning to get my mind clear and creative. Then I prioritize tasks and allot a certain amount of time for each task, and I&#8217;m ready to roll! Find what works for you and stick with it.&#8221;</p>
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<p>- <a href="http://theyec.org/author/trevor-mauch" target="_blank">Trevor Mauch</a> | CEO (Chief Entrepreneurial Officer), <a href="http://www.automizeit.com/" target="_blank">Automize, LLC</a></p>
<h3>MANAGE TASKS WITH ANY.DO</h3>
<p>&#8220;I use this task manager on my Android phone, and it keeps my important priorities in check. Without a task manager, I would be lost! I tend to put all my tasks in there, set reminders and priorities. It then breaks down what I need to do each day by importance.&#8221;<br />
- <a href="http://theyec.org/author/justin-nowak" target="_blank">Justin Nowak</a> | VP, Community &amp; Events, <a href="http://www.canadiancloudcouncil.ca/" target="_blank">Canadian Cloud Council</a></p>
<h3>WORK WELL WITH WUNDERLIST</h3>
<p>&#8220;It used to be really difficult for me to keep everything I had to do in front of me. It was all in my head, which made everything take much longer to complete. But now I use Wunderlist, which is a great application that allows me to constantly keep all of my daily tasks and goals in front of me, categorized by each client. What&#8217;s even better is I can constantly sync it to my iPhone and iPad.&#8221;<br />
- <a href="http://theyec.org/author/steven-le-vine" target="_blank">Steven Le Vine</a> | CEO/President, <a href="http://www.theprgrapevine.com/" target="_blank">grapevine pr</a></p>
<h3>LEAVE IT ALL TO ASANA</h3>
<p>&#8220;My go-to online productivity app is Asana. It has served as a tremendous business tool by providing a high-level view of my projects in queue, as well as supporting tactical level needs and team integration. It is user-friendly and aesthetically pleasing, and it can help you refocus and prioritize a chaotic schedule.&#8221;<br />
- <a href="http://theyec.org/author/erica-nicole" target="_blank">Erica Nicole</a> | Founder and CEO, <a href="http://www.yfsmagazine.com/" target="_blank">YFS Magazine: Young, Fabulous &amp; Self Employed</a></p>
<h3>TOUCH BASE WITH THE TEAM</h3>
<p>&#8220;Every day, our team has a 10-minute meeting during which each person shares what they accomplished in the last 24 hours, and what their top priority is for the next 24 hours. This creates a sense of accountability among team members. We all know each other&#8217;s goals and whether or not we accomplished them.&#8221;<br />
- <a href="http://theyec.org/author/bhavin-parikh" target="_blank">Bhavin Parikh</a> | CEO, <a href="http://www.magoosh.com/" target="_blank">Magoosh Test Prep</a></p>
<h3>LEARN TO RESET YOURSELF</h3>
<p>&#8220;We&#8217;ve all done it &#8212; you fall behind or get distracted when you have a hectic work schedule. The best thing to begin learning is how to reset yourself. Once you figure out how to snap out of a distraction and get back to work, it&#8217;s easier to stay on task and maintain your productivity. If you don&#8217;t learn how to reset quickly and often, you&#8217;ll get held back.&#8221;<br />
- <a href="http://theyec.org/author/doreen-bloch" target="_blank">Doreen Bloch</a> | CEO / Founder, <a href="http://www.poshly.com/" target="_blank">Poshly Inc.</a></p>
<h3>STICK TO A CRITICAL TRIAD</h3>
<p>&#8220;It&#8217;s easy to mistake emails, meetings, and tweeting as critical work. Everyday I ask myself, &#8220;What three critical tasks must I get done today to move my company forward?&#8221; I then write these tasks on a piece of paper that I carry around with me. I cross out each task as I complete them and won&#8217;t work on anything else until I complete them.&#8221;<br />
- <a href="http://theyec.org/author/jun-loayza" target="_blank">Jun Loayza</a> | President, <a href="http://reputationhacks.com/" target="_blank">Reputation Hacks</a></p>
<h3>MULTITASKING IS OVERRATED</h3>
<p>&#8220;Multitasking is inevitable, but vastly overrated. Focus is where it&#8217;s at. Focus on one thing at a time, and focus on completing one thing at a time. If you can cross something off your to-do list, from start to finish, do it. Do it now. Procrastination only makes room for excuses, and will ultimately lead to you feeling overwhelmed.&#8221;<br />
- <a href="http://theyec.org/author/matt-cheuvront" target="_blank">Matt Cheuvront</a> | Founder, <a href="http://proofbranding.com/" target="_blank">Proof Branding</a></p>
<h3>STAY IN THE MOMENT</h3>
<p>&#8220;If you&#8217;re distracted by what&#8217;s next, you&#8217;ll never focus on what&#8217;s now. Stay in the moment and do your best when accomplishing the task at hand. If you feel rushed or overwhelmed, remember to be quick &#8212; but don&#8217;t hurry.&#8221;<br />
- <a href="http://theyec.org/author/david-gardner" target="_blank">David Gardner</a> | Co-Founder, <a href="http://colorjar.com/" target="_blank">ColorJar</a></p>
<h3>SET GROUND RULES</h3>
<p>&#8220;I keep a long running to do list and before I start my work day I highlight the items that are most important to accomplish that day. As the leader of the business, the more time you carve out to spend on the most important strategic items the better. Once you&#8217;ve prioritized, set ground rules with your employees. Interruption comes in many forms and will suck the life out of your productivity.&#8221;<br />
- <a href="http://theyec.org/author/anderson-schoenrock" target="_blank">Anderson Schoenrock</a> | CEO, <a href="http://www.scandigital.com/" target="_blank">ScanDigital</a></p>
<p><i>The </i><a href="http://theyec.org/"><i>Young Entrepreneur Council (YEC)</i></a><i> is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched</i><a href="http://mystartuplab.com/"><i> #StartupLab</i></a><i>, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.</i></p>
<p><em>Image Credit: Shutterstock.com</em></p>
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