How to Stand Out When Your Competition is Bigger, ...

Welcome to 2013. The absolute worst time in history for those looking to do something unique. Long gone are the days when to “matter” we just had to create something “pretty good” and scream a...

Tips for Improving Communication with Your Custome...

Loyal, repeat customers are often the key to long term business success, but it takes a lot of time and effort cultivating relationships to build such a customer base. Customer retention requires grea...

How to Turn Your Customers into Company Evangelist...

Ever wonder how companies like Apple are able to get its customers to advertise for them? That company has some of the most enthusiastic users on the planet. Apple’s secret? Education. But not j...

Stop Procrastinating & Save Time By Streamlin...

How much time do you spend working on the marketing for your business? And how much of your online marketing time do you spend actually doing something productive? You know, rather than staring blankl...

How to Appeal to Customers of Different Ages...

Whether you work in the public sector, sell products directly to other businesses or offer goods and services to members of the public, I think it’s important that you attempt to appeal to peopl...

6 Months to 6 Figures: A Podcaster’s Journey...

Sometimes we just have to take that leap. But how will you make money?… This is the question I was asked every time I shared my plans to leave Corporate America to launch my own podcast. Unfortu...

Go Mobile or Go Home...

Today’s modern consumers are changing the way they interact with brands. They are changing the way they do business, and they are changing the way they obtain and process information. Is your co...

Hacking Elance – The Step by Step Guide to How I...

At 24 quit my dead end restaurant job and launched a SAT test prep company. Things were going great and business was going well. But preparing students for a comprehensive exam is no easy task. It’s...

Your Ability to Tweet Doesn’t Make You a Guru...

Too many companies endanger their brands’ reputations by falling victim to opportunists who claim to be social media “experts” without any understanding of social strategy. At their most innocuo...

Creating a Crash Course for Your Industry...

You don’t have time to keep up on industry trends. You’re an entrepreneur, marketing manager, or HR executive, with a schedule jam-packed with the day-to-day activities of your career — not stic...