Don’t Waste Time in Haste: Social Media Tips & Tricks : Under30CEO Don’t Waste Time in Haste: Social Media Tips & Tricks : Under30CEO
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Don’t Waste Time in Haste: Social Media Tips & Tricks

| July 9, 2010 | 5 Comments

slowCan you really make a lot of money in a very short period of time? Well, may be, if you are really lucky. However, realistically speaking, you can’t get rich overnight. Success comes after you put in efforts.

See, I am saying this because there is a common notion that social media is a new way of making a lot of money online. There is no doubt that it is a powerful medium for marketers, but you can’t grow your small business and make hundreds of thousands of dollars in a matter of days only. You will have to remain consistent and keep evaluating and improving your performance and results.

If you rush, you will waste time. When you rush, you make mistakes. Sometimes, in marketing, we make big mistakes and we can’t undo them. It happens mainly when we rush without a proper plan. If you continue to make progress at a consistent pace, you will achieve the desired results soon. Of course, it won’t happen overnight, but you will eventually create your success story like others.

Make Up Your Mind First:

When you are ready to promote your business on social media, you need to make up your mind that you won’t become a millionaire in a week. It will take time. This way you will work with dedication and remain persistent. If you start marketing with a short term plan that you will achieve the desired results in a month, then you will end up wasting your efforts.

Stay Away from Spamming:

A lot of people have this misconception that simply sending promotional message will help them socialize with their network. Wrong! This is spamming, not networking. You need to communicate with your network just as you communicate with your friends. If you spam, you will lose your credibility and get labeled as spammer.

Get to Know Your Network Personally:

If you begin to know your network personally, then they will begin to recognize you as well. It can happen if you communicate with them regularly. When they post something, don’t forget to provide them with your feedback. Also, share articles and videos that your network will like and ask them to leave their comments.

Help People in Your Network:

This is a great way of connecting with people in your network and get closer to them. If they ask a question, try to help them out with a good answer. Don’t hesitate to offer any advice that you think will be helpful. This will help you build trust and become credible.

Now, You May Ask: Why Get Closer to Your Network?

The reason is that once they get to know you, they will take your offers seriously. See, if you just add friends and start posting links to your products, then you will soon become notorious. However, once you establish a connection with your network, then whatever you say will hold weight and your voice will actually be heard.

So, don’t rush and don’t waste your time. Walk towards success with a plan!

Ben Johnson is the Alliance Manager at Logoinn, a custom logo design company. He writes about the effect of design on marketing and brand identity and helps small businesses find design solutions for effective marketing.

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  • jamesmcross

    great article. I feel like there is such a fine line between “educating” and spamming and 99% of the time internet marketers just end up spamming and annoying the very people they want to build a relationship with.

  • Ben Johnson

    Thanks for liking the Article and RT

  • Tim Rohrer

    Great tips. Social media PR and networking can be an extremely valuable PIECE of a marketing plan. Unfortunately, too many business people have wasted time and effort under the misguided belief that it is (a) a quick fix, (b) a cheap alternative to traditional marketing and /or (c) a stand alone solution. In fact it is none of these, and requires a great deal of dedication and consistency to make it work.

    For those who do it right, consistently and with the proper level of executive commitment, the rewards can be great.

    I enjoyed your article. Well done.

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