Ad Answers – Interview with Jebbit’s Tom Coburn

We all love online advertising!  The wonderful pop-up videos, banner ads, and numerous links to click appearing while getting our daily fix of streaming television shows online makes our daily lives ...


Making Success Look Easy: Interview with Taykey CEO Amit Avner

Still under the age of 30, Taykey Founder and CEO Amit Avner’s entrepreneurial roots trace back to when he was just 14. In 1999, Avner built a search engine named WittySearch.  Four years later Avn...


Creating a Crash Course for Your Industry

You don’t have time to keep up on industry trends. You’re an entrepreneur, marketing manager, or HR executive, with a schedule jam-packed with the day-to-day activities of your career — not stic...


How to Attract Customers

GUILTY. I will admit my fault up front. I literally spent a year building a fortress of ideas, marketing platforms, selling material, and products.  The one thing I missed was you have to have custom...


6 Steps to Market Your Small Business and Aim for A Big Budget

What do you mean by good marketing? Good marketing is something beyond the logo and a solid foundation for the business. It includes emblem for creating the brand, which can relate the showcase of bus...


Marketing Secrets: Tips for Advertising with Print

Put down your phones, stop tweeting and sharing for a moment, and let us talk about traditional marketing.  Print marketing may have taken a hit with all the advancements of smart phones, tablets, an...


6 Techniques to Improve Conversion Rates

In 2012, online advertisers spent a grand total of over £64 billion, cementing the industry’s status as a cornerstone of modern marketing. With budgets for Internet advertising campaigns increasing...


6 Important Steps to Designing a Facebook Ad Campaign

Before we get started, I want to make one thing clear. I hate social media.  I despise it.  I’m the biggest believer that most social media marketing is voodoo BS, only existing because it’s the...


Give More, Get More: A Guide to Smart Collaboration with Your Advertising Agency

“We need a cross-platform, transformational digital campaign that reaches our target audience (24- to-35-year-old unmarried males interested in making hobby airplanes). Oh, it needs to be disruptive...


Are You Falling Into the The Pit of Mediocrity?

  We hear about the extraordinary. We share the extraordinary. We hear about the nasty mung of awful. We share horror stories of said nasty mung. That’s the thing about extremes: for better and...