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Tag: lead generation

5 Biggest Social Media Lead Generation Mistakes

5 Biggest Social Media Lead Generation Mistakes

| April 14, 2014 | 1 Comment

Lots of companies are trying to use social media for lead generation, but too often, they get mediocre results because they’re going about it the wrong way. Social media lead generation is a different medium than traditional advertising, and you can’t expect the same types of “sales pitches” to work. Here are a few of […]

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11 Ways to Cultivate and Maintain Important Contacts through Email

11 Ways to Cultivate and Maintain Important Contacts through Email

| March 3, 2014 | 1 Comment

Did you know that roughly 91% of people log onto their email accounts on a daily basis? This significant figure explains why email marketing ranks so high (3rd place) when it comes to the best way to generate leads for marketers. They’re responsible for approximately 13% of leads generated. Clearly, if you want to succeed […]

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7 Back-to-Basics Lead Generation Tips You Might Have Forgotten

7 Back-to-Basics Lead Generation Tips You Might Have Forgotten

| November 17, 2012 | 10 Comments

Lead generation has become more technologically sophisticated in recent years, with customer relationship management programs, auto-dialers, social media and many other tools meant to help sales teams achieve higher-efficiency lead generation and appointment setting. However, along with all the latest lead generation technology, sales professionals need to keep in mind that some of the most […]

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How to Lure Old Clients Back for More Business

How to Lure Old Clients Back for More Business

| November 6, 2012 | 4 Comments

For a month straight, a customer went to your restaurant, his favorite, for breakfast. Then one day he was curious about a different restaurant, with a different menu, and never returned to old habits. After being away from you establishment for a while, he hears a ping from his mobile device. You wrote a note […]

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Focus Less on Lead Generation and More on Good Customer Service

Focus Less on Lead Generation and More on Good Customer Service

| September 30, 2012 | 2 Comments

Making more money doesn’t necessarily require finding more clients – in fact, keeping your current customer base happy can naturally attract new ones like moths to a flame. This might strike many of you as obvious, but acquiring new customers (especially for a B2B biz) is incredibly hard. I see a lot of entrepreneurs at […]

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