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Tag: marketing

The Art of StorytELLING

The Art of StorytELLING

| June 19, 2015 | 0 Comments

In 2009, Joshua Glenn and Rob Walker decided to put a price on storytelling. The pair would buy “junk” worth little to nothing and then re-sell it for 300 times its original value. All the proceeds were donated to charity. Why did they do this? Simply put, making a killer profit wasn’t their point. I […]

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Contextual Impact: Interview with Shradha Agarwal of ContextMedia

Contextual Impact: Interview with Shradha Agarwal of ContextMedia

| March 2, 2015 | 0 Comments

Hiscox Courageous Entrepreneur Interview Series This is part seven of the ten part series. Follow the Hiscox Courageous Entrepreneur interview series on Under30CEO.com. Interview Series Sponsored by Hiscox Small Business Insurance.  Hiscox specializes in protecting IT/technology, marketing, consulting, health and beauty, photography and many other professional services businesses, tailoring coverage to the specific risks in your industry. Entrepreneurs […]

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Designing Her Entrepreneurial Path: Interview with Entrepreneur Tylar Masters

Designing Her Entrepreneurial Path: Interview with Entrepreneur Tylar Masters

| January 5, 2015 | 0 Comments

Hiscox Courageous Entrepreneur Interview Series This is part three of the ten part series. Follow the Hiscox Courageous Entrepreneur interview series on Under30CEO.com. Interview Series Sponsored by Hiscox Small Business Insurance.  Hiscox specializes in protecting IT/technology, marketing, consulting, health and beauty, photography and many other professional services businesses, tailoring coverage to the specific risks in your industry.  Q: […]

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Marketing Taktics – Interview with Ilan Nass

Marketing Taktics – Interview with Ilan Nass

| December 29, 2014 | 0 Comments

Asked if he considered himself an entrepreneur or marketer first, young entrepreneur Ilan Nass replied, “I don’t know if you can separate entrepreneurship and marketing.” The founder of marketing agency Taktical comes from a family of entrepreneurs, but he didn’t start out as a marketer. “If it wasn’t this business, it would’ve been something else.” […]

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How a Marketer Discovered The Wonder of Brand Storytelling

How a Marketer Discovered The Wonder of Brand Storytelling

| December 26, 2014 | 0 Comments

I’m sure you’ve had the kind of meeting with a perspective new client where you walk in full of ideas and excitement, share your genius in all its detail, only for them to stare back with an element of… hmmm, what’s the word… nothingness? “I think Linkedin is the platform for you, but before we […]

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Entrepreneurship in Real-time: Interview with Travis Huff

Entrepreneurship in Real-time: Interview with Travis Huff

| December 22, 2014 | 0 Comments

Hiscox Courageous Entrepreneur Interview Series This is part two of the ten part series. Follow the Hiscox Courageous Entrepreneur interview series on Under30CEO.com. Interview Series Sponsored by Hiscox Small Business Insurance.  Hiscox specializes in protecting IT/technology, marketing, consulting, health and beauty, photography and many other professional services businesses, tailoring coverage to the specific risks in your industry. How does […]

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4 Ways Your Startup Can Compete with The 800-Pound Gorillas

4 Ways Your Startup Can Compete with The 800-Pound Gorillas

| November 13, 2014 | 0 Comments

If you have a startup company with limited resources, you are probably wondering how you can ever compete with the 800-pound gorillas in your industry? I know I was when we launched our business at the end of 2013. My partner and I both had years of online marketing experience, but were limited with the […]

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4 Incredible Business Benefits of Placemaking

4 Incredible Business Benefits of Placemaking

| June 8, 2014 | 1 Comment

When many people think of a city’s public spaces or downtown area, they probably focus on the variety of shops, parks, and possible tourist excursions. While these destinations can certainly draw a crowd, these public areas can be so much more. In fact, the city itself can be the perfect gateway to your audience. Public […]

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How Pinterest can benefit your IT Business?

How Pinterest can benefit your IT Business?

| May 1, 2014 | 0 Comments

Pinterest possesses a huge potential to be one of the best social media platforms this year. With an increased 125% in their overall traffic in 2013, people have started giving Pinterest the upper edge over all other channels, as predicted earlier by Rand Fishkin here. Yet, many people are still unaware of the real value […]

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6 Online Marketing Metrics You Need to Know

6 Online Marketing Metrics You Need to Know

| April 26, 2014 | 0 Comments

Five years ago, you’d have been taking quite a risk by spending your marketing dollars on a Twitter or Facebook campaign. Today, mobile browsing and the combination of traditional media and social channels are changing the way we interact with the web. Keeping up with these changes takes a solid understanding of your brand and […]

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