Olivier Lasry and Wingsplay – Leveraging the Advertising Power of Social Media

Recently I had the opportunity to chat with Olivier Lasry, the Founder and CEO of Wingsplay, a new and innovative network for advertisers seeking to distribute their viral videos through influential s...


3 Strategies to Boost Your Business With Social Media

We sometimes forget people were social before social media came along.  To understand social media and the structure of social networks, we must think of relationships as independent of technology. W...


6 Tips to Get Your First 10,000 Users

Now that you have built your product, here comes the tricky part: getting your first users to sign up. Millions of people and businesses are competing for the attention of internet users, so you need ...


The Key to Your Brand on Social Media: Enrich the User’s Voice

The rise of social media is transforming the way ads are distributed online.  The online publishers who get the most attention, and generate the most engagement, are no longer big media properties. ...


The Future of Video Advertising

If you are interested in new technologies and entrepreneurship, you probably already know about Mark Suster and his blog. In one of his latest posts, “The Future of Advertising Will Be Integrated”...