Finding Similar Personalities for Your Company

Like Lucy and Ricky, peanut butter and jelly, and Bert and Ernie, some things just go together – and it’s the same with business. The most successful companies are those with employees who “fit ...


Do You Know Your Customers Personality Type?

Research in the field of psychology tells us that we are born into one of four primary temperament styles (Aggressive, Expressive, Passive or Analytical). A person’s temperament style is determi...


Play Toward Your Strengths and Outsource Your Weaknesses

When it comes to entrepreneurship, it’s worth noting that not all founders are created equal. Why does this matter? Because the type of entrepreneur you are dictates a plethora of different business...