Public Relations- Will they work for your startup?

  Are you unaware about the role of Public Relations in strengthening a business enterprise? Are you unsure whether Public Relations (PR) would suit your start-up? If you’ve answered a “Yes” fo...


6 Necessary Steps for Hiring a PR Firm

It’s no secret that PR has left entrepreneurs and brands wanting more in terms of execution and results over the years. However, whether you’re a budding young entrepreneur or the CEO of a Fortune...


Are you ready for PR? 6 Ways to Start

Public relations is an abstract concept to a lot of entrepreneurs. An engineer once told me PR seemed like “black magic” to him. And while that’s not the case—it’s a process not a miraculous...


The 5 Unbreakable Rules of Public Relations

Public relations is one of the most important aspects of corporate brand management that a company will ever engage in. When things are going great, you can use good public relations to build up a pos...


How to Create and Execute a PR Campaign on a Shoestring Budget

Public Relations campaigns can be very pricey. If you are a start-up entrepreneur, you most likely cannot afford to hire a PR agency or create a PR department. So how in the world are you supposed to ...


How to Effectively Pitch to the Media

Pitching stories isn’t just for journalists and aspiring writers –Gaining free publicity for your business comes from mastering the ability to interact with the media and sell your idea concisely ...


Hold The Press! PR Tactics That Don’t Rely On the Media

Many people think of PR as getting your product or service mentioned in a particular publication, and while this should be a large part of any PR strategy, there are many other tactics which can be eq...