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Tag: public relations

Public Relations- Will they work for your startup?

Public Relations- Will they work for your startup?

| April 1, 2014 | 0 Comments

  Are you unaware about the role of Public Relations in strengthening a business enterprise? Are you unsure whether Public Relations (PR) would suit your start-up? If you’ve answered a “Yes” for both the above questions then you’ve landed on the right post. Keep on reading to find how PR can solve all your business […]

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6 Necessary Steps for Hiring a PR Firm

6 Necessary Steps for Hiring a PR Firm

| February 24, 2014 | 4 Comments

It’s no secret that PR has left entrepreneurs and brands wanting more in terms of execution and results over the years. However, whether you’re a budding young entrepreneur or the CEO of a Fortune 500 company, the idea of nabbing press coverage, online visibility, and a platform of influence is not only appealing but necessary […]

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Are you ready for PR? 6 Ways to Start

Are you ready for PR? 6 Ways to Start

| April 1, 2013 | 0 Comments

Public relations is an abstract concept to a lot of entrepreneurs. An engineer once told me PR seemed like “black magic” to him. And while that’s not the case—it’s a process not a miraculous supernatural event—his statement perfectly captures how many entrepreneurs look at PR: you know it’s good for you but how to actually […]

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The 5 Unbreakable Rules of Public Relations

The 5 Unbreakable Rules of Public Relations

| January 23, 2013 | 2 Comments

Public relations is one of the most important aspects of corporate brand management that a company will ever engage in. When things are going great, you can use good public relations to build up a positive reputation for your company. If something goes wrong, then you call on that reputation to help prevent customers from […]

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How to Create and Execute a PR Campaign on a Shoestring Budget

How to Create and Execute a PR Campaign on a Shoestring Budget

| December 2, 2012 | 1 Comment

Public Relations campaigns can be very pricey. If you are a start-up entrepreneur, you most likely cannot afford to hire a PR agency or create a PR department. So how in the world are you supposed to get the word out about your product, brand, or company? Well, I’m glad you asked because I am […]

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How to Effectively Pitch to the Media

How to Effectively Pitch to the Media

| December 22, 2011 | 3 Comments

Pitching stories isn’t just for journalists and aspiring writers –Gaining free publicity for your business comes from mastering the ability to interact with the media and sell your idea concisely and effectively. With this in mind, let’s talk free publicity, or specifically, how to pitch your story for greatest potential media uptake. Step 1: Know […]

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Hold The Press! PR Tactics That Don’t Rely On the Media

Hold The Press! PR Tactics That Don’t Rely On the Media

| December 8, 2010 | 4 Comments

Many people think of PR as getting your product or service mentioned in a particular publication, and while this should be a large part of any PR strategy, there are many other tactics which can be equally effective at increasing awareness of your products/services and generating a favorable impression of your company. Below are just […]

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