Marketing Taktics – Interview with Ilan Nass

Asked if he considered himself an entrepreneur or marketer first, young entrepreneur Ilan Nass replied, “I don’t know if you can separate entrepreneurship and marketing.” The founder of marketin...


Four Online Marketing Questions You Were Too Embarrassed to Ask

We live in a world that is always changing, which keeps things interesting, but makes it difficult to stay up to date on everything. Even if you are a vigilant follower of online marketing practices, ...


Minimum Viable SEO for Startups

As a startup founder, you’ve spent countless sleepless nights focused on building remarkable products with potential to change lives. It’s not an easy path, so I applaud you for it. But because of...


Is It The END Of Guest Blogging As We Know It?

Let me ask you a question. Do you do guest blogging as part of your online marketing strategy? If so.. sit down because you might get a bit lightheaded. The head of webspam team at Google just announc...


My Difficulty In Explaining Online Marketing

We all have felt downsized by someone at some moment in our lives. I know I have. I just never thought that following a career in online marketing would make me feel that way. Recently I moved from Po...


What Is Negative SEO and What Can You Do To Combat It?

What is SEO? Okay, so that’s quite an ambiguous question, but many businesses still treat Search Engine Optimization like it’s some kind of mythical Shangri-La, so it’s well worth touching on. I...


What Every Company Website Should Include

For the people… 1. Choose website name The first step is one of the most difficult. The internet is saturated with “already-in-use” names, and it can take hours to find a domain that fits yo...


5 Factors That Affect Your Search Engine Ranking

When creating their website or blog, people tend to think about what they’re going to post on it, thus ignoring the search engine ranking aspect of it. And even if some people realize the import...


5 Reasons Professionals Are Switching From SEO to Content Marketing

When you’re looking to acquire search engine traffic and get valuable links back to your site, responding by beefing up SEO might feel like the right first step. But marketing professionals migh...


These SEO ‘Tricks’ Will Hurt Your Reputation

Online reputation management is critical in a time when more and more customers, employers, potential dates, and others will ‘Google’ a person or a business before engaging with them to any degree...