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Tag: seo

Four Online Marketing Questions You Were Too Embarrassed to Ask

Four Online Marketing Questions You Were Too Embarrassed to Ask

| April 27, 2014 | 2 Comments

We live in a world that is always changing, which keeps things interesting, but makes it difficult to stay up to date on everything. Even if you are a vigilant follower of online marketing practices, it is easy to miss one little thing and feel like you have been left in the dust. Here are […]

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Minimum Viable SEO for Startups

Minimum Viable SEO for Startups

| February 20, 2014 | 1 Comment

As a startup founder, you’ve spent countless sleepless nights focused on building remarkable products with potential to change lives. It’s not an easy path, so I applaud you for it. But because of the tremendous time commitment required and mental exhaustion that follow, startup teams often forget about their SEO. We get it. You’re busy […]

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Is It The END Of Guest Blogging As We Know It?

Is It The END Of Guest Blogging As We Know It?

| January 23, 2014 | 0 Comments

Let me ask you a question. Do you do guest blogging as part of your online marketing strategy? If so.. sit down because you might get a bit lightheaded. The head of webspam team at Google just announced on his blog post to the world that he’s no longer going to be looking at guest […]

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My Difficulty In Explaining Online Marketing

My Difficulty In Explaining Online Marketing

| December 2, 2013 | 1 Comment

We all have felt downsized by someone at some moment in our lives. I know I have. I just never thought that following a career in online marketing would make me feel that way. Recently I moved from Portugal to Kuala Lumpur to work for an online marketing start up. SEO, SEM, Facebook ads are […]

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What Is Negative SEO and What Can You Do To Combat It?

What Is Negative SEO and What Can You Do To Combat It?

| September 1, 2013 | 4 Comments

What is SEO? Okay, so that’s quite an ambiguous question, but many businesses still treat Search Engine Optimization like it’s some kind of mythical Shangri-La, so it’s well worth touching on. In its simplest form SEO is a series of activities undertaken to increase a site’s search engine visibility and performance, but it’s also so […]

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What Every Company Website Should Include

What Every Company Website Should Include

| August 22, 2013 | 5 Comments

For the people… 1. Choose website name The first step is one of the most difficult. The internet is saturated with “already-in-use” names, and it can take hours to find a domain that fits your business that isn’t taken. Popular domain search websites include GoDaddy, Name, NameCheap, Hover and Gandi. Start brainstorming a list of […]

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5 Factors That Affect Your Search Engine Ranking

5 Factors That Affect Your Search Engine Ranking

| June 17, 2013 | 0 Comments

When creating their website or blog, people tend to think about what they’re going to post on it, thus ignoring the search engine ranking aspect of it. And even if some people realize the importance of quality SEO, because of the huge number of webpages on the internet and due to the different obstacles which […]

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5 Reasons Professionals Are Switching From SEO to Content Marketing

5 Reasons Professionals Are Switching From SEO to Content Marketing

| June 1, 2013 | 11 Comments

When you’re looking to acquire search engine traffic and get valuable links back to your site, responding by beefing up SEO might feel like the right first step. But marketing professionals might disagree. A yearly survey of marketing professionals by CopyPress showed that 34% of marketers who focused on SEO in 2012 were changing their […]

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These SEO ‘Tricks’ Will Hurt Your Reputation

These SEO ‘Tricks’ Will Hurt Your Reputation

| May 14, 2013 | 3 Comments

Online reputation management is critical in a time when more and more customers, employers, potential dates, and others will ‘Google’ a person or a business before engaging with them to any degree. People tend to want to understand the good and the bad of those with whom they are consorting, and negative commentary about a […]

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10 No-Cost DIY SEO Tactics for Startups

10 No-Cost DIY SEO Tactics for Startups

| April 16, 2013 | 16 Comments

The phrase “Search Engine Optimization” often scares small business owners who can’t afford a large budget (if any) for online marketing. They have good reason: SEO is costly and often too sophisticated for small businesses to invest in. The passage of time has not dissipated these fears. In fact, it may even have compounded them […]

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