Tag: small business
Growing Up and Moving Your Business out of Your Parents Basement
You think of yourself as a young, successful entrepreneur. You’ve been adding infrastructure to your startup and religiously adding clients to your company’s roster. You’re considering hiring an intern or two to help with the workload. You’ve been happily chugging along on your project, all from the comfort of…your parents’ basement? Your startup may not have [...]
Dare to Be Different: 5 Tips for Small Businesses
This year, over 100,000 people auditioned for “American Idol.” Every single one of them thought they were star material, but most of them didn’t even get to meet J-Lo. In a crowd of 100,000 it’s important to stand out, which is why so many people make fools of themselves in chicken outfits, American flag string [...]
Building an Effective Growth Strategy for Your Small Business
Alright. So you’ve got your business off the ground and now you want to implement a growth strategy that grows your small business, captures more market share, and improves your bottom line. What’s the best approach? Of course, the answer to this question will vary depending on your business and its unique circumstances. However, here [...]
4 Things You NEED to Do in 2012
As other articles on Under30CEO.com focus on how to build your business and live your dream in 2012, this article takes a look at what needs to go on behind the scenes in order for things to go according to plan. Building a company with staying power requires proactive measures to make sure the company’s [...]
Small Business Owners: Are You Minimizing Your Audit Risk?
Starting a new business is very exciting, but also quite an intimidating undertaking. There is a seemingly endless list of factors that need to be considered including, location, employees, quality control, just to name a few. And yet there is another concern that is often overlooked – audit risk. The fact is that business owners [...]
How to “Go Mobile” Like a Boss. Seven Things You Can Do Today for your Small Business
You are a smart business owner. You were on Twitter back in 2008; you have a Facebook brand page; you offer check-in deals through Foursquare; you have considered advertising with Living Social and Groupon; and your reviews on Yelp and Google Places are stellar. Yup, you’ve dominated this whole digital marketing thing so far. Then [...]
How to Effectively Pitch to the Media
Pitching stories isn’t just for journalists and aspiring writers –Gaining free publicity for your business comes from mastering the ability to interact with the media and sell your idea concisely and effectively. With this in mind, let’s talk free publicity, or specifically, how to pitch your story for greatest potential media uptake. Step 1: Know [...]
Brand Matters: Trademarks 101 – The Legal Side of Branding
In my last post I discussed some of the key considerations for preparing to submit a trademark registration application to the USPTO. In this article we take a step back, and clarify what exactly can (and cannot) be protected as a trademark. What is a Trademark? In broad terms, a “trademark” is the market identify [...]
40 Ways Small Business Owners Waste Their Money
We were curious to see where business owners waste the most money in the early days. So we reached out and asked what small business owners thought was the #1 biggest money waster for small business owners. Some common answers focused on different aspects of office space, marketing and hiring staff. Hopefully this list can [...]
10 Must Have Android Apps for Your Small Business
Just a couple of days ago we published 10 Must Have iPhone Apps for Your Small Business. Today is the follow-up for the rapidly growing android user-base out there. If you’re running a small business these are some of the best apps that you should not be without for your android device. 1. Evernote Evernote [...]
