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Tag: social media

Take Advantage of Your Age as a Young Entrepreneur

| July 27, 2013 | 8 Comments

You’re young and eager to jump into the business arena. You have a hot idea that you are certain is a can’t miss proposition. While there is no guarantee that you will actually succeed in business as an entrepreneur, your youth does provide a number of advantages. What you may lack in experience you can […]

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How Not to Use Social Media to Market Your Business

| July 5, 2013 | 5 Comments

If you run a business, then by now somebody has told you that you should be investing some amount of energy in social media marketing.  Odds are this person calls himself a guru or a ninja and said you “absolutely have to do social media,” which isn’t strictly true – but you should forgive him […]

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Comic: Outreach Out of Hand

| June 23, 2013 | 0 Comments

Beware of the gigantic social media time vortex.   15 tweets, 6 updates and 8 status messages later, you realize your whole day has disappeared!  The lure of social media is hard to resist. Instant gratification and constant validation make the channel irresistible.  It’s also so easy! So you can understand why many entrepreneurs, even without […]

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Your Ability to Tweet Doesn’t Make You a Guru

| May 31, 2013 | 1 Comment

Too many companies endanger their brands’ reputations by falling victim to opportunists who claim to be social media “experts” without any understanding of social strategy. At their most innocuous, faux social gurus can rack up a bill without providing your company any real benefit. At their worst, a few social missteps can confuse and alienate […]

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Learning To Balance Your Social Network Life

| April 27, 2013 | 3 Comments

Today’s world is quite different than the one our parents grew up in. It is fast-paced and only getting faster. Social networking has opened us up to levels of success that they couldn’t have even dream of. But is all this effort you are putting into your social network helping or hurting you? Feel exhausted, […]

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5 Digital Advertising Techniques That Produce Results

| April 22, 2013 | 1 Comment

There are many effective digital advertising strategies and techniques, and by using the most effective digital marketing strategies, a website owner can easily drive a large amount of targeted traffic to their website. Search Engine Optimization Search engine optimization, also known as SEO, is one of the best digital marketing techniques for promoting any website, […]

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Why Being Found Online Matters For Your Small Business

| April 18, 2013 | 3 Comments

Whether your small business launched 5 decades, 5 years or 5 minutes ago, the Internet can bring new customers in the door or get the phones ringing. How? Marketing online within a local geographic area, commonly referred to as local search marketing. For starters, the Internet is by far the most convenient and resourceful source […]

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Boost Your Business with an Online Marketing Campaign

| April 2, 2013 | 1 Comment

The online marketplace can be both challenging and rewarding at the same time, and you need to use this to your advantage if you want to increase your sales and profits. To overcome this, you need to implement a successful strategy that will help to promote your business and guarantee growth. Online marketing refers to […]

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Top 5 Budget-Friendly Marketing Techniques for Small Businesses

| March 24, 2013 | 1 Comment

Small businesses might find that finding extra money in their budgets for online marketing is difficult, especially in a tight economy. However, online marketing is vital to success in today’s business world. Here are five cost-effective online marketing tips to implement for your small business. Facebook Pages In 2013, every business with an online presence […]

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Should You Look into a Potential Candidate’s Social Media Before Hiring?

| March 2, 2013 | 0 Comments

When looking at a candidate for hire, there are more tools available now than ever before for determining if that candidate might be a right fit. With a myriad of social media sites with which candidates engage regularly, from LinkedIn to Facebook to Twitter, there is a lot you can learn about your future hire […]

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