Tag: Startup Advice
Choosing a New Trademark without Getting Into Trouble
When choosing a new brand name or logo, entrepreneurs have a tendency to focus on the creative end, and then plow ahead without contemplating the potential ramifications of their actions. This is understandable—the brand is the public face of what you’ve determined to be the next great thing. You’ve got a poignant or creative or […]
Brand Matters: Guide to Efficient Trademark Registration Applications
Most entrepreneurs and business owners generally understand the concept that applying for trademark registration with the United States Patent and Trademark Office (USPTO) is an important step toward building the business and protecting its image and goodwill. However, at least in my experience, these same people also tend to have certain common questions and misconceptions […]
Increasing Revenue Through Email Marketing: Part 4 of 5
As the leader of a business, a constant concern is always increasing revenue. Of course the two primary ways to do this are to either increase the revenue current customers provide, or to increase your total number of customers. The simplest and most direct way to reach your audience, and allow them to reach back, […]
What Are Your 2010 Business Resolutions?
It’s a new year and it’s time for big things! This is not the time to make resolutions like everyone else does. This is the time to make a commitment and a plan to stay ahead of the game and achieve what you want from your business! It doesn’t matter if 2009 was a great […]
Following Passion Across the Atlantic
Featured Lifestyle Designer: Reto Stuber Goodbye Switzerland, the US is calling me! Why I left Switzerland behind and crossed the ocean to pursue a new life in New York When I finally realized that passion is the most important thing in life, I took action. Like my great grandfather before, I left my Swiss home, […]
30 Gift Ideas for the Young Entrepreneur
The holidays are approaching quickly and it’s time to finish up that shopping and get those last minute gifts. If you have a young entrepreneur in your life the holidays are a great time to help them out and give them something that can help out their business or their lifestyle. Starting a business is […]
Stop Thinking About It and Go For It: Making the Entrepreneurial Leap
There’s no better time to become an entrepreneur. With more free and low-cost resources available to small businesses than ever before, there are no excuses left for not jumping in. Free communication tools (Skype), free document sharing and storage (Google), peer-to-peer business loans (Kiva) and affordable labor (Craigslist, Elance) make getting the guts to go […]
The Leap – Three Simple Steps to Unlocking Your Greatest Potential
Do you ever find yourself asking, “Is this it?” Sure, you’ve had some early successes in your career, made some money, received a promotion or two. Yet you can’t help but wonder, Is this what I am supposed to be doing with my life? Is this the limit of my contribution? These questions are familiar […]
Coming out of the Recession — Creating an Opportunity Mindset
By Joe Calloway, Author of Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison Hopefully you didn’t miss it. It’s dominated the news for a year. It’s been described as difficult, daunting, and even devastating. People have referred to it as a meltdown and a disaster. It’s the recession. But no […]
How To Find New Clients and Leads as a Young Entrepreneur
By Amanda L. Sage owner of Gong Gong Communications in Columbus, Ohio. Ask any business owner what their biggest struggle is and undoubtedly they’ll almost always say it’s finding new clients and getting leads. It’s the axiom of business. Everyone will fall into selling/marketing groove that works for them, however the key is to be […]
