11 Things to Look For In Your Startup Partner

QUESTION: WHAT SHOULD YOU LOOK FOR IN A POTENTIAL STARTUP PARTNER? Question by: Ashley THE DATING GAME “When searching for a potential startup founder, you must search based on how you would if...


13 Surprising Startup Challenges

QUESTION: WHAT ARE SOME CHALLENGES YOU DID NOT ANTICIPATE WHEN DECIDING TO START YOUR OWN BUSINESS? Question by: Ashley CASH FLOW IS A COMMON STRUGGLE “We started with clients from day one, so ...


Top 15 Biggest Perks of Entrepreneurship

QUESTION: WHAT IS THE BIGGEST PERK OF OWNING YOUR OWN BUSINESS? Question by: Ashley LIFESTYLE OF CHOICE “Some people value creative freedom above all else. Some value work/life balance. Still o...


5 Pieces of Advice for Entrepreneurial MBAs

For entrepreneurs, business school presents a unique set of choices and opportunities that can drastically alter a founder’s chance of success — for better or worse. I founded Troop ID while I w...


What One Skill Do All Entrepreneurs Need to Succeed?

Question by: Ashley PERSEVERANCE “Cash will run low, clients won’t close, team members will leave, the product will have bugs, and the roof will fall on your head. There will be times when...


What I Learned From Raising a Series A

Recently, we announced a $5 million Series A round of financing. We started raising this round and talking to investors in late fall of last year. As you can probably imagine, going through this proc...


15 Tips To Do More Focused Work (Even When You’re On The Go)

QUESTION: HOW DO YOU STAY FOCUSED WHEN WORKING ON THE GO — IN AIRPORTS, CO-WORKING SPACES, STARBUCKS? TIME YOUR WORK SESSIONS “Set a timer for thirty minutes and commit to not doing anyth...


13 Ways to Manage Your (Hectic) Schedule And Stay On Task

Question: How do you keep yourself on task/maintain productivity with a hectic work schedule?  TURN OFF THE DOPAMINE DRIP “Let’s face it — we’re all addicted to email. If you ...


“Stopping Out” Of College to Start Up? 3 Ways to Prepare

Many college students are beginning to question whether or not a college education is really worth the thousands of dollars — if not hundreds of thousands — that they are shelling out every year. ...


The 6 Startup Stages Entrepreneurs Must Face

As far as I can tell, there are six stages in almost every startup life cycle. But to get to the last stage — a successful exit — founders have to overcome a lot of hurdles. They must solve a real...