We had the chance to catch up with Ben Lerer who is one of the founders of Thrillist along with Adam Rich. Thrillist is a free, daily email for guys. The newsletter gets guys the best of their cities food, drink, entertainment, travel and events.
Thrillist has been funded with roughly $200,000 and has over 1.7million subscribers in 16 cities. The New York based newsletter is growing fast and the guys are having a blast helping guys live the high life in their cities.
What to look for in the interview:
- Where the idea for Thrillist came from
- The importance for the edgy branding in Thrillist
- How choosing their niche has played into their success
- What the day is like for the founder of a million dollar newsletter
Find Thrillist:Subscribe to the Podcast