Video: How Ideas Become Brands

It always starts with an idea; in a bar, at a coffee shop, in our moleskin, on a napkin, iPad or computer. But how does it become a brand? How do I get it out of that idea space? It’s a chall...


10 Tips For Brands Using Social Media For Customer Service

Social networking has become integral to the lives of many and to brands social media is just another way to talk to, and engage with their customers. To zoom in Kenya users of social media represent ...