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Tag: brands

Video: How Ideas Become Brands

Video: How Ideas Become Brands

| November 13, 2012 | 0 Comments

It always starts with an idea; in a bar, at a coffee shop, in our moleskin, on a napkin, iPad or computer. But how does it become a brand? How do I get it out of that idea space? It’s a challenging question that I have asked myself numerous times. After spending the last 5 years building brands in the […]

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10 Tips For Brands Using Social Media For Customer Service

10 Tips For Brands Using Social Media For Customer Service

| September 5, 2012 | 12 Comments

Social networking has become integral to the lives of many and to brands social media is just another way to talk to, and engage with their customers. To zoom in Kenya users of social media represent the most influential and economically able section of the population. This number continues to grow especially as access to […]

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