Why ‘Sales Operations’ Could Be the Key to Scaling Your Company

by / ⠀Startup Advice / December 12, 2018

Salespeople are great at selling. They’re less great at all the things that surround the sales process — things like filling out spreadsheets, hunting down pricing and contract information, and figuring out how to use complex tools. Even the sellers who are great at these tasks are more useful to their organizations in the field or on the phone. Sales operations teams handle the busywork of selling and…

6 Content Marketing Trends You Need to Plan for in 2019

by / ⠀Career Advice / November 28, 2018
6 Content Marketing Trends You Need to Plan for in 2019

Working on the marketing team of a content marketing company means that every year around this time, I’m very aware of what is happening in the industry and what my team is preparing for in the upcoming year. Best case scenario, the upcoming trends are ones that we are already aware of and have been planning for. When you work in content marketing, you are in an industry that seems to…

The Secret Mindset of an Amazing Public Speaker

by / ⠀Career Advice / November 13, 2018

Becoming an amazing keynote speaker doesn’t just happen. Like anything else in life, it takes practice. You’ve all heard it — any great endeavor worth doing, is worth doing it well. Without special abilities, very few people will ever just sit down and play the piano. Even with much practice, many pianist are still lousy and it makes you cringe to hear them play. Rarely will someones first…

How Entrepreneurs Can Take Their Sales Teams Beyond Cold Calling

by / ⠀Startup Advice / October 15, 2018
Beyond Cold Calling

In the era of inbound marketing and sales automation, cold calling is almost quaint. It would be, anyway, if it weren’t so hopelessly ineffective. According to marketing guru Charlie Cook, cold callers average a conversion rate of about 2 percent. Keep in mind, though, a conversion isn’t the same as a sale; in the context of cold calling, it’s usually agreeing to a consultation. But if cold calling…

How to be a Great CEO – from the CEO of Coach.me

by / ⠀Blog / November 1, 2016

There comes a point when your responsibilities outweigh your capacities.  As a CEO, this can be a hard day of reckoning. There’s a lot of ego involved when wearing the badge, “Chief.”   I recently sat down with Tony Stubblebine, the CEO of Coach.me to unpack what makes a great CEO. Tony founded Coach.me based on the simple idea that coaching is the secret weapon of elite performers.…

Blogging, Podcasting, or YouTube?

by / ⠀Blog / October 25, 2016

If you want to start a business, you need to create content. Should you start a blog, a podcast or a YouTube channel? How do you decide where to begin? Check out today’s video to learn my best advice for starting out: At the end of the day, your job is to find one platform that really matches with your personality and production style, then use it to…

7 Stoic Principles Every Entrepreneur Must Embrace

by / ⠀Blog / October 21, 2016

Philosophy’s absence from the business world is a crucial mistake. By and large ignored by popular culture and forgotten by the media, modern philosophy has been delegated strictly to the classrooms by its own doing. Rather than adapting to the times, modern philosophers have retreated into an ivory tower of abstract intellectualism and esoteric gloating. Come on guys, you’re giving philosophy a bad name! For those of us…

Two Powerful Strategies to Live Better and Be More Productive

by / ⠀Blog / October 19, 2016

When I think about strategies for better living, I consider the rule of E: efficiency, effectiveness, and essentialism. Recently, I’ve been on a kick about cultivating deep focus. In the age of social media and modern technology, we’ve lost the ability to focus. Which is why I’ve made it my aim to be more mindful. “Mindfulness” is a hot topic these days, and while more and more people…

How to Waste Your Entire Life: A Quick Guide to Pleasure

by / ⠀Blog / October 17, 2016

The easiest way to waste decades of your life is to mistake pleasure for fulfillment. Pleasure lives in the realm of now. It’s made of feeling and emotion, which are both very important, but predictably unstable. It’s impossible to base a meaningful life solely on the pursuit of pleasure. At the extreme end of pleasure: over-eating, over-sleeping, chronic masturbation and sex addiction, television, benders, cocaine and ice cream…

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