How to Relocate Your Home-Based Business

by / ⠀Startup Advice / July 19, 2019

Moving is stressful — it’s a universal truth — but it’s even worse if you work from home. How exactly are you supposed to keep your business running when everything is going into boxes? The simple answer is that it all starts with how you pack. By organizing your office equipment, files, and other key items strategically, you can minimize downtime and get your new office up and…

How to Invest for Your Retirement as a Business Owner

by / ⠀Entrepreneurship / July 18, 2019

Many entrepreneurs start their businesses because they genuinely like what they’re doing. But even if that’s the case, eventually, you’ll need to think about retirement. You can’t keep working forever; at some point, you’ll want to take things easy (and hopefully have enough money to live comfortably). With Social Security running out of money, and no higher-up employer to provide you with retirement benefits directly, it’s all on…

3 Important Ways to Invest in Your New Hires to Keep Them Around

by / ⠀Startup Advice / July 15, 2019

Do your incoming team members receive less prep for their roles than stripped, tool-deprived “Naked and Afraid” participants? That’s a problem. It’s also sadly common. Plenty of new hires are left on their own to navigate the wilderness of a new workplace. Is it any wonder that BambooHR research found that 31% quit before they hit the half-year mark? Unless you enjoy frittering away your company’s money on…

For Your Company’s Sake, Quit Making These 6 Common Mistakes

by / ⠀Startup Advice / July 10, 2019

Owners of small and medium businesses never expect to fail, but every year, thousands of companies close shop, anyway. Reasons for failure vary from cash flow problems to poor product-market fit, but in many cases, company leaders could have avoided the worst if they’d known what to expect. Keep an eye out for these common mistakes so you can prevent them: 1. Failure to Delegate When you start…

6 Must-Haves in Today’s Workplace Wellness Programs

by / ⠀Startup Advice / July 5, 2019

The concept of wellness is an old one. Originating thousands of years ago, wellness describes a harmony between one’s body, mind, and spirit. Wellness gained steam in the West in the 1980s, and soon, the workplace wellness program was born.  In the 40 years since, a lot has changed. For one, wellness programs were once found primarily at enterprises. Today, they’re actually more common at startups, where 85…

What Companies Can Learn From These Failed Innovation Attempts

by / ⠀Entrepreneurship / July 3, 2019

Over the past 20 years, corporate innovation has evolved from a powerful differentiator into a vague buzzword. Companies that claim to offer innovative solutions may or may not keep their word, and truly innovative companies have to struggle to prove their uniqueness.  Sometimes, businesses get ambitious and go too far in their quests to innovate. Google Glass famously crashed and burned. Juicero somehow raised more than $120 million…

6 Ideas to Form Bonds with Your Employees

by / ⠀Entrepreneurship / June 20, 2019

As a CEO, you’re at least partially responsible for directing, inspiring, and leading a team of employees. Most people take this as a cue to be as professional and distant as possible, setting a firm standard of stoic, duty-focused professionalism for others to follow. An impression of strength removes vulnerabilities and allows others to trust you, right? However, it’s often even more valuable to break down those walls…

5 Ways to Find Your Ideal YouTube Brand Ambassador

by / ⠀Startup Advice / June 18, 2019

If you’re looking for a good deal in influencer marketing, there’s one platform where you’ll find it: YouTube. According to influencer marketing agency Mediakix, just 11 percent of marketers plan to spend most of their influencer money on the social video platform this year. Compare that to Instagram, where 69 percent of marketers will sink the majority of their influencer dollars. But it isn’t just less competition that…

3 Things Brands Should Be Doing to Prepare for Gen Z

by / ⠀Startup Advice / June 13, 2019

By now, marketers understand that members of Generation Z aren’t just younger Millennials. The latest generation to join the workforce has its own unique preferences, and brands that fail to acknowledge those differences will struggle to connect. Research from McKinsey found that Gen Zers prioritize individuality more than their older peers. They don’t see differences between the people they meet online and the people they meet in person.…

How to End Things on Good Terms with Employees

by / ⠀Entrepreneurship / June 11, 2019

When you have an employee who needs to go, you might feel tempted to leave a resignation letter template lying on the copier. While that might work in some cases, passive-aggressive strategies rarely leave employees feeling good about their departures. Just like ending a business partnership, ending an employment agreement can be painful. No one enjoys firing an employee who genuinely wants to do well. Letting people go…

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