Your Customer is Your Hero: A Filmmaker’s Approach to the Most Valuable Asset to a Business

Like you, your customer is living a rich life full of family obligations, career pressures, and a series of hopes and dreams they chase daily. Only when you stop viewing them as customers and start vi...


Lighting the Fire: 8 Ways to Engage Your Staff Through Emotional Investment

Let me start with the bottom line: the economy sucks, and Americans are being forced to find meaning in their work versus meaning in all the materialistic crap we have accumulated over the last few de...