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5 Reasons Not To Add Your Work Colleagues On Facebook

| June 5, 2014 | 0 Comments

It’s safe to say that most of us have been there… a quick Facebook search followed by the cursor hovering pensively over the ‘Add Friend’ option. ‘Will I come across too keen?’… ‘Will they think I’m some sort of cyber stalker?’… ‘What if they don’t accept? How awkward would that be?’ Common apprehensions for a […]

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Why Facebook Unlikes Mean You’re on the Right Track

| May 5, 2014 | 0 Comments

  When I first started my business, I would take anything I could get. I wanted any customers that would work with me, I wanted plenty of speaking opportunities, and I wanted a lot of social media attention. But a funny thing happened. The further along I went in my business, the more I actually […]

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Why “Cool” Social Media Turns into Mind Numbing TV (and Why It’s Great for Entrepreneurs)

| May 1, 2014 | 0 Comments

Do you remember Facebook when they first launched? You had to have a .edu address to join. So only cool hip college (or at least alumni) were allowed to join. I used it a lot because I could see what people I was interested in were doing. As with anything social, people compete… compete to […]

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Five Ways Social Media Can Make or Break a Young CEO

| March 18, 2014 | 0 Comments

  Undeniably, being a young CEO has its pros and cons.  From a practical standpoint, the earlier one can snag a rung on the corporate ladder, the faster he or she can begin to make money to invest in the future.  However, from a observational standpoint, being younger than other CEOs can make a person […]

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Snapchat Turns Down $3 Billion. Are They Crazy?

| March 13, 2014 | 0 Comments

“If you can’t beat them, buy them.” This seems to be Facebook’s philosophy after their $1 billion purchase of Instagram and their latest attempt at acquiring the two-year-old photo messaging app company, Snapchat. In an effort to help reverse the social network’s declining teenage user base, Facebook offered $3 billion, which was rejected by Evan […]

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The World Would Literally Crash Without Facebook and Here’s Why

| December 30, 2013 | 4 Comments

If you haven’t realized by now that Facebook runs our lives, it’s probably because you live in some remote village in Africa that no one cares about. We are all familiar with the terms “Facebook stalking”, “friending someone”, unfriending someone”, and we have undoubtedly told new sexual partners “to find [us] on Facebook!” Now that […]

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My Difficulty In Explaining Online Marketing

| December 2, 2013 | 1 Comment

We all have felt downsized by someone at some moment in our lives. I know I have. I just never thought that following a career in online marketing would make me feel that way. Recently I moved from Portugal to Kuala Lumpur to work for an online marketing start up. SEO, SEM, Facebook ads are […]

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Attention Young Entrepreneurs: How to Protect your Online Reputation

| May 6, 2013 | 6 Comments

As the Facebook generation grows up and once rowdy college kids morph into successful professionals, it becomes absolutely vital to maintain a positive online image. The last thing a successful entrepreneur needs is those crazy high-school pictures or embarrassing videos ranking at the top of Google for his or her name. Though it can be […]

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Facebook Updates the News Feed: What it Means for Users, Startups, and the Future

| April 9, 2013 | 0 Comments

On March 7th, Facebook announced the biggest change to its popular News Feed feature since its launch in 2006. In the big announcement, Mark Zuckerberg compared Facebook to a newspaper: “Our mission is to give everyone in the world the best personalized newspaper in the world,” Zuckerberg said. In response to recent claims that Facebook […]

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8 Reasons Why Your Company Needs a Social Media Manager

| December 29, 2012 | 4 Comments

Social Media is transforming the way the world does business. Today the implications are huge and the prizes are enormous for those businesses and individuals who use social media correctly. However, only a few organizations can actually show tangible results for their efforts on social media. Why? Most organizations jumped into the social media bandwagon without […]

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