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Tag: mcdonalds

3 Companies That Were Too Generous for Their Own Good

| April 8, 2014 | 3 Comments

Is it possible to be too generous? If you’re a business looking to launch a clever marketing campaign, the answer is yes. Although contests and sweepstakes are popular marketing tactics for businesses, they don’t always pay off. We at Fueled love to be generous, but some companies give away too much in an effort to […]

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How McDonald’s Former CEO Ed Rensi is Building His Own Burger Empire

| October 11, 2011 | 1 Comment

Ed Rensi started his climb to CEO of McDonald’s as grill man in Columbus, Ohio.  Eighteen years later as CEO of one of the most famous corporations in the world, Rensi led McDonald’s to serving their 50billionth hamburger, practically invented the Chicken McNugget, doubled US Sales to $16Billion and increased the number of McDonald’s locations […]

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