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Tag: media

How to Effectively Pitch to the Media

How to Effectively Pitch to the Media

| December 22, 2011 | 3 Comments

Pitching stories isn’t just for journalists and aspiring writers –Gaining free publicity for your business comes from mastering the ability to interact with the media and sell your idea concisely and effectively. With this in mind, let’s talk free publicity, or specifically, how to pitch your story for greatest potential media uptake. Step 1: Know […]

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3 Ways to Flirt and Score a Date with the Media

3 Ways to Flirt and Score a Date with the Media

| September 13, 2011 | 3 Comments

Recently, I had a day-long, playful email interaction with fabulous, good-looking male freelancer Myatt Murphy and it got me to thinking: Creating and cultivating healthy relationships with the media is a lot like being in high school– trying to get the captain of the football team to notice you and ask you out. It’s not […]

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Hold The Press! PR Tactics That Don’t Rely On the Media

Hold The Press! PR Tactics That Don’t Rely On the Media

| December 8, 2010 | 4 Comments

Many people think of PR as getting your product or service mentioned in a particular publication, and while this should be a large part of any PR strategy, there are many other tactics which can be equally effective at increasing awareness of your products/services and generating a favorable impression of your company. Below are just […]

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