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Tag: Vanessa Chase

Remember That Time When KFC Had Pink Buckets?

Remember That Time When KFC Had Pink Buckets?

| September 21, 2012 | 2 Comments

2010: Susan G. Komen for the Cure and Kentucky Fried Chicken start a cause marketing partnership. KFC sells buckets of chicken in special pink buckets and a portion of the sales is donated to Komen. The donation totalled $4.2 million – the single largest donation in Komen’s history. This is also one of the most […]

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How Philanthropy Can Help Your Business

How Philanthropy Can Help Your Business

| August 8, 2012 | 2 Comments

Somewhere between writing a business plan, launching and hustling your buns off, philanthropy probably dropped off of your radar. Perhaps it’s on page 5 of your to do list, but incorporating philanthropy into your company’s operations is a wise idea. Especially if you adopt the concept of generosity as a broader business strategy. Beyond the […]

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