How to Stay Competitive: 18 Effective Learning Strategies from Experts

by / ⠀Career Advice / December 6, 2024
How to Stay Competitive: 18 Effective Learning Strategies from Experts

How do you approach learning new skills or expanding your knowledge base to stay competitive in your field? We asked 18 business leaders, and they shared their top strategies for continuous growth and staying ahead in their industries.

  • Embrace Continuous Learning in Mental Health
  • Balance Structured Learning with Real-World Experience
  • Prioritize Continuous Learning in eCommerce
  • Set Clear Goals and Apply Practically
  • Proactive Learning in Legal Landscape
  • Focus on Continuous Learning in Hair Health
  • Adopt a Three-Pronged Learning Strategy
  • Learn Through Experimentation and Peer Discussions
  • Blend Hands-On Practice with Formal Training
  • Connect with Industry Peers for Insights
  • Practice Continuous Learning for Dynamic Knowledge
  • Stay Competitive with Structured Learning
  • Keep a Learning Journal for Deep Understanding
  • Stay Ahead with Google Alerts and Communities
  • Set Goals and Problem Solve
  • Subscribe to Educational Newsletters
  • Follow Industry Trends and Take Short Courses
  • Cultivate Curiosity and Embrace Change

How to Stay Competitive in Business

Embrace Continuous Learning in Mental Health

Learning is a continuous intentional process, and I embrace it as I want to stay in the loop of this ever-changing field of mental health and addiction recovery. Staying up to date with this rapidly evolving area, including emerging research, clinical practices, and client needs, is paramount to delivering the best care and leadership possible. I combine formal education, applied learning, and continuing engagement with members of the industry.

One of the best ways I do this is by remaining active in professional organizations and certifications. For instance, as an LCMHC and LCAS, I engage in continuing education programs to ensure that I am equipped with the most updated evidence based practices. Webinars, conferences, and workshops are ideal for identifying emerging trends in your field, such as the latest developments in trauma-informed care or the use of technology in the treatment process.

Another source I give priority to is trade journals and research journals. Staying current with research expands my knowledge base and also assists with critically evaluating the methods and tools I utilize in practice. I also delve into other areas, leadership and program development, outside of my clinical resources so that I am not pigeon-holed into any one skill set.

Another pillar of growth is learning from others. Formally and informally seek out mentorship and peer discussions. I use these interviews to gain fresh knowledge and learn from the experiences of others in the field. Working together is a great way to challenge assumptions, refine approaches, and come up with fresh ideas.

Also, I’m a big believer in experiential learning, putting what I learned into practice in real-life situations. Whether testing a new model of treatment or designing a program according to client feedback, in-the-field practice helps cement theory and surface imperfections.

In the end, my style of learning is driven by curiosity and a desire to do great work. Integrating these and other varied resources and modalities into my work helps me keep current in my field and provide my clients and their family members with powerful, evidenced-based care.

Justin McLendonJustin McLendon
Lcmhc, Lcas & CEO, New Waters Recovery


Balance Structured Learning with Real-World Experience

I approach learning as an ongoing, intentional process to stay competitive in my field. I believe in balancing structured learning with real-world experience. For example, I regularly attend webinars, industry conferences, and online courses focusing on leadership, business strategy, and emerging trends in diplomacy.

Platforms like Coursera, LinkedIn Learning, and edX provide excellent, flexible courses that allow me to stay up-to-date without disrupting my schedule.

I also find that reading books and articles by thought leaders in my industry helps me keep my perspective fresh. I subscribe to specialized newsletters and follow industry influencers on LinkedIn to stay informed on the latest research, trends, and best practices.

Another critical method I use is engaging in peer learning. I often connect with other professionals in my network, exchange insights, and discuss challenges. This not only broadens my knowledge but also encourages creative problem-solving and innovation.

Finally, I practice continuous self-reflection. After each new learning experience, I assess how I can apply the latest knowledge to improve our work. This helps me integrate learning into practice and remain adaptable in a constantly evolving environment.

Fawad langahFawad langah
Director General, Best Diplomats


Prioritize Continuous Learning in eCommerce

To stay competitive in the fast-evolving eCommerce and fashion industry, I prioritize continuous learning and skill development. My approach is a blend of hands-on experience, formal education, and industry-specific resources.

First, I stay updated through industry blogs, webinars, and podcasts, which provide insights into new trends, digital marketing strategies, and customer behavior. Platforms like Shopify’s blog, LinkedIn Learning, and podcasts related to fashion and eCommerce help me stay ahead of the curve.

Second, I focus on learning through experimentation. For instance, when we introduced tiered pricing, I studied pricing strategies from leading eCommerce brands, then tested and optimized our pricing model through customer feedback and A/B testing.

Networking is also key. I attend industry conferences and engage with other professionals in the fashion and eCommerce space. This allows me to share knowledge, exchange best practices, and stay inspired.

Finally, I use online courses and certifications to deepen my understanding of areas like SEO, digital marketing, and customer experience management. Resources like Coursera and Google’s Skillshop have been invaluable in helping me acquire new skills to apply directly to my business.

By combining diverse learning methods, I ensure that we remain adaptable and competitive.

Farnam ElyasofFarnam Elyasof
Founder, Flex Suits


Set Clear Goals and Apply Practically

Staying competitive in today’s ever-changing landscape requires a balance of structured learning and hands-on experience. When I wanted to enhance my data analytics skills, I started by setting clear, achievable goals, like mastering Power BI and Excel within a few months. Online platforms such as Coursera and YouTube became my go-to resources for structured lessons and quick tips. But I believe learning truly sticks when applied practically, so I used these skills to analyze website traffic trends at work. This hands-on approach not only reinforced what I learned but also provided actionable insights that improved our campaigns.

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I also value the power of community and mentorship. Engaging in LinkedIn groups and connecting with experienced professionals gave me real-world perspectives and the confidence to tackle challenges. Regular feedback from mentors helped me refine my approach and identify blind spots. By combining consistent learning with active application and collaboration, I’ve created a process that keeps me adaptable and ready for what’s next.

Anjum NishaAnjum Nisha
Software Engineer, BigOhTech


Proactive Learning in Legal Landscape

In the fast-changing legal landscape, staying competitive requires a proactive and intentional approach to learning. I prioritize continual skill development by identifying areas where the law, business, and technology intersect—areas often ripe for innovation or change. I make it a habit to attend specialized legal seminars, participate in panel discussions, and engage with thought leaders through webinars and professional groups. These resources offer invaluable insights into emerging trends while allowing me to stay current on evolving laws that impact my clients, especially in employment rights. For example, I’ve recently focused on advancing my understanding of AI’s influence on workplace discrimination cases, which has prepared me to offer informed counsel in an area growing in complexity.

To expand my knowledge, I rely on a combination of practical and innovative methods. Reading industry-specific publications like Law360 and Harvard Business Review helps me stay on top of broad trends and nuanced shifts in employment law. For skill acquisition, I prefer hands-on learning through certifications or interactive workshops, which allow me to test concepts in real-world scenarios. Additionally, I find mentoring relationships invaluable—not only am I helping mentees grow, but their fresh perspectives often spark creative solutions or lead me to explore new areas of interest. Staying competitive isn’t just about gaining knowledge but also adapting it effectively to provide value, whether for my team or my clients.

Ed HonesEd Hones
Attorney at Law, Hones Law Employment Lawyers PLLC


Focus on Continuous Learning in Hair Health

To stay competitive in the hair health field, I focus on continuous learning and actively seek out the latest advancements. I attend industry conferences, read peer-reviewed journals, and engage with trichology and regenerative medicine thought leaders. These resources keep me informed about emerging trends and innovative treatments.

I also prioritize hands-on learning. For example, when new technologies like robotic hair transplants were introduced, I ensured our team was trained and certified to use them effectively. Staying updated and applying new knowledge immediately ensures we deliver the best possible outcomes for our clients.

Ultimately, I believe curiosity and a willingness to adapt are the most effective tools for growth. I can keep pushing us forward in a competitive industry by staying open to new methods and ideas.

Dr. Michael MayDr. Michael May
Medical Director, Wimpole Clinic


Adopt a Three-Pronged Learning Strategy

Staying competitive in today’s dynamic e-commerce landscape requires continuous learning and skill expansion. Personally, I adopt a three-pronged strategy. First, I dedicate weekly hours to read up valuable resources; key industry blogs, reports and staying updated on policy changes have been invaluable. For instance, TechCrunch’s e-commerce section and reports from platforms like Shopify often provide insights into shifting consumer preferences and technological advances.

Secondly, I invest in targeted industry-specific courses to acquire new skills, using platforms such as Coursera and Udemy. They not only keep me abreast with the latest tools and software but also help to gain a deep understanding of new marketing or sales strategies.

Lastly, I rely heavily on networking within peer groups. Regular conversations with fellow e-commerce professionals, attending webinars or industry meetups allow me to exchange ideas and insights, and learn from others’ experiences. This hands-on, continuous-learning approach, complemented by targeted education and peer interactions, ensures I stay on top of trends and remain competitive in the e-commerce space.

Kevin LimKevin Lim
CEO, Bulletproof Zone


Learn Through Experimentation and Peer Discussions

I believe in learning through experimentation. I test it on a small scale first, measure the results, and then refine the approach. For instance, I recently explored AI-powered content analysis by applying it to a test website section, which revealed fascinating insights about content gaps we hadn’t considered.

What works best for me is combining hands-on practice with peer discussion in specialized marketing communities. I dedicate two hours every Monday morning to learning—whether that’s diving into industry research papers, taking advanced courses, or reverse-engineering successful competitor strategies. This structured approach ensures continuous growth without overwhelming my schedule.

Yoyao HsuehYoyao Hsueh
Founder, Topical Maps


Blend Hands-On Practice with Formal Training

Blending hands-on practice with formal training has been the most effective way to build new skills and broaden my knowledge base. Our company participates in various industry-specific training and certification programs. The National Pest Management Association and local pest control associations offer courses, webinars, and certifications that are invaluable for staying updated on the latest best practices, safety protocols, and emerging pests. These programs provide both technical knowledge and insights into customer service, which is key in our service-oriented industry.

Our team attends workshops and shadow more experienced technicians, allowing them to learn new methods and techniques directly on the job. Being hands-on helps them gain practical experience and supports a culture of continuous improvement.

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We also make sure to stay current with advancements in pest control technology-whether it’s new eco-friendly treatments, automated scheduling software, or better tracking and reporting systems. Subscribing to industry publications, reading research papers, and attending trade shows help us stay connected to what’s new in the field.

Collaboration and knowledge-sharing within our team is essential. We regularly hold internal meetings where we discuss new challenges, innovative solutions, and any issues our technicians are encountering in the field. Combining formal education, hands-on experience, and team collaboration, makes sure we are always improving our service and staying competitive in the industry.

Jason NapolskiJason Napolski
President & CEO, A-Tex Pest Management Inc.


Connect with Industry Peers for Insights

I’ve tried a lot of different approaches throughout my career. Some included reading blogs, attending conferences, and staying current with my education. It’s a challenge to stay current with so many changes. However, I have found one drastically effective approach.

I began to have lunch meetings with fellow professionals in my field. We’d do “lunch and learn” style meetings where we would share what we’re learning, struggling with, and moving forward on. These meetings made me dig deeper into what I was doing, gain a better understanding of emerging technologies and trends, and forced me to process what I do on a daily basis.

My biggest tip to you is to make sure you’re connecting with industry and professional peers to share your insights. It’s something you won’t regret.

Joseph LalondeJoseph Lalonde
Leadership Coach and Author, Reel Leadership


Practice Continuous Learning for Dynamic Knowledge

I practice a continuous learning approach, as it equips me for the dynamic development of knowledge in my field. (I lead SupportYourApp Group, which focuses on CX services in the tech industry.)

To find relevant answers to urgent queries, I rely on podcasts (mainly on YouTube). To broaden my expertise with in-depth knowledge, I regularly take university courses.

The on-demand accessibility of YouTube podcasts allows me to quickly explore the most relevant expert discussions and analyze opposing views.

However, the variety of available ideas can be confusing at first. The YouTube community is responsive to factual mistakes and controversies in the content produced by bloggers, but it’s helpful to apply critical thinking when using podcasts as a source of information.

When there’s a need to dive into something trusted and profound, I enjoy taking courses from renowned world universities.

One thing I appreciate is the opportunity to strengthen foundational knowledge, presented in a structured way by experienced lecturers and practitioners from around the world. Another is the chance to network with professionals I would probably never meet otherwise.

To me, it has been a proven way to zoom out from the fast pace of everyday tasks and connect with the core ideas and values of the industry.

Thanks to this combined approach to learning, I’ve been able to bring fresh perspectives along with in-depth expertise to my role as the CEO. The team notices this, and my example inspires them to invest in their own continuous learning too. Fostering this culture is crucial for a company in such a competitive industry as ours.

Launching several new projects was another thing we achieved thanks to my continuous learning. I was able to co-found Label Your Data, Outstaff Your Team and CoSupport.ai thanks to expanding my knowledge of the industry trends. This doesn’t just help to grow the business, but also creates more opportunities for the whole team.

Daria LeshchenkoDaria Leshchenko
CEO and Managing Partner, SupportYourApp


Stay Competitive with Structured Learning

Staying competitive in the tech industry requires continuous learning, adaptability, and a clear approach to skill-building. I expand my knowledge through structured learning, practical experience, and insights from professional resources. Key topics like leadership and scaling businesses have shaped how I solve problems and drive innovation. I stay updated through webinars, workshops, and collaborations with industry peers, which provide fresh perspectives and keep me informed about emerging trends. To apply what I learn, I experiment with new technologies, testing their real-world applications to stay ahead of industry developments.

Learning is part of our culture. Every team member spends 20% of their time mentoring others, whether peers or interns. This teaching-first approach reinforces skills and supports collaboration. We also use a detailed feedback system to measure proficiency. A metric called “tickets return rate” tracks tasks that are returned post-deployment due to errors, identifying gaps in the review process and areas for improvement. This ensures accountability and skill growth. Our Academy drives team development and builds a pipeline of future talent. This focus on continuous learning and accountability allows us to innovate and deliver impactful solutions for small businesses while staying competitive in the industry.

Manoj KumarManoj Kumar
Founder and CEO, Orderific


Keep a Learning Journal for Deep Understanding

Keeping a learning journal can be an often-overlooked yet incredibly effective method for staying ahead in the legal field. This tool isn’t just about jotting down what you’re learning—it’s about actively engaging with new concepts. When you write things down, you’re processing information: summarizing complex ideas in your own words and noting questions that pop up. This reflection deepens your understanding far beyond just reading or hearing the information once. Regularly revisiting these notes lets you track your growth over time. You’ll start seeing patterns in your thinking, and it will highlight areas where you need to focus your energies.

Beyond just passive note-taking, actively set goals in your journal. Before diving into a new subject, outline what you hope to understand by the end of it. This not only gives direction but allows measurable progress when you look back at your starting point. A unique twist? Occasionally include summaries of cases or articles related to your interests. Analyzing these sources helps refine your critical thinking skills. Remember to have dialogue with your notes, asking “why” and “how,” not just “what.” This method cultivates an adaptive learning habit, uniquely preparing you for the ever-evolving challenges in the legal world.

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Andy GillinAndy Gillin
Attorney & Managing Partner, GJEL Accident Attorneys


Stay Ahead with Google Alerts and Communities

Keeping up with the digital marketing world requires constant learning and adaptability. One of my go-to strategies is setting up Google Alerts for emerging trends and technologies. This tool lets me stay informed without the need to scour the internet daily. I select specific keywords related to my field, like SEO trends or digital marketing innovations, and Google delivers updates directly to my inbox. It’s like having a personal researcher feeding me the latest knowledge, allowing me to pivot and adapt strategies swiftly.

Another good but effective method is participating in niche online communities and forums. Engaging in these spaces provides first-hand insights from other experts and reveals industry shifts before they become widely known. Online communities can serve as fertile ground for brainstorming and sharing tips. They’re invaluable for identifying what’s working and what’s not, directly from those who test these strategies daily. To make this actionable, integrate regular participation into your routine, perhaps dedicating 15 minutes a day to explore discussions. This consistent engagement helps refine knowledge and stays updated with minimal effort.

Casey MerazCasey Meraz
CEO, Juris Digital


Set Goals and Problem Solve

The way I approach learning starts off with my goals and what’s needed for the business.

We only have 24 hours per day and need to direct the focus to what will bring the biggest value.

If my goal is to be a good leader, improve the business growth and build my skills in SEO, the best way to learn is to talk to my team or people I know in the space, ask for feedback, listen to podcasts and problem solve.

A big part of learning is asking the right questions. In my day-to-day work I ask “is there a better way to do (a certain thing).” That question always propels me to explore improvements and problem solve, which leads to testing out new things and building new skills.

The best and cheapest resource is to look at your work objectively, ask good questions and then problem solve. During this process you’ll find new ways to do things and in your investigation, your knowledge will increase. It’s hand-on, trial and error.

Another cheap way to expand knowledge is to connect with the right people, ask questions and have great discussions.

Learning is a big part of life and critical if you want to be successful.

Olivia TapperOlivia Tapper
Co-Founder, DTC SEO Agency


Subscribe to Educational Newsletters

I subscribe via email to reliable educational organizations, such as Search Engine Journal, to stay updated on the latest trends in marketing, such as content and SEO. Learning in this way while on the job has always been the most effective and practical means of advancing my knowledge and career. I also participate in podcasts with topics directly related to my field as a writer and marketing strategist. Our company also gives team members opportunities to attend trade shows and take advanced training courses to help us improve our skills.

Shelley GrieshopShelley Grieshop
Marketing Associate/Writer at Totally Promotional, Totally Promotional


Follow Industry Trends and Take Short Courses

I keep an eye on industry trends by following HMRC updates and signing up for newsletters like ICAEW. Short online courses on platforms like LinkedIn Learning or ACCA’s CPD programs are gold for sharpening skills quickly.

Michael HaydenMichael Hayden
Accountant | Business Owner, MH Services


Cultivate Curiosity and Embrace Change

I’ve learned that staying competitive in any field requires more than just keeping up with trends. It’s about cultivating curiosity, embracing change, and fueling both your body and your mind with intention.

I take a similar approach to learning as I do to wellness: start from within. Expanding my knowledge base begins with prioritizing my own energy levels. That’s why I’m a huge advocate for the adaptogenic blends we create which are designed to nourish your nervous system and provide sustainable energy without the crashes of caffeine. When you feel balanced and focused, learning becomes second nature.

In terms of resources, I’m a big believer in learning directly from others. Whether it’s collaborating with our team of herbalists to understand adaptogenic ingredients or connecting with other industry leaders, I find that mentorship and dialogue provide insights you can’t get from a book or podcast alone.

That said, I also lean on tools that keep me sharp and adaptable. I immerse myself in market data, read about consumer behavior shifts, and stay on top of wellness research. This ensures I’m not just reactive to change—I’m proactively shaping it.

Lastly, I believe in the power of stepping back. Sometimes, the best learning moments happen when you take a pause, recalibrate, and let inspiration find you. By focusing on how we fuel ourselves-mentally and physically—I’ve found it’s possible to approach learning with energy, clarity, and creativity.

Lenny ChaseLenny Chase
CEO, Rasa


 

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Featured on Under30CEO.com answers your questions with experts! We link to the experts LinkedIn, so you know exactly who you are getting an answer from. Our goal: bring you expert advice.

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