Wage War: Remote Work Trend Spawns Low-Paying Gigs, Sparking Controversy

by / ⠀Featured News / July 6, 2023
Wage War: Remote Work Trend Spawns Low-Paying Gigs, Sparking Controversy

The American workplace has experienced a significant transformation over the past few years, primarily driven by the remote work trend. This shift has not only affected employees but has also prompted employers to rethink their traditional approach to full-time employment. As more workers embrace remote work and detach themselves emotionally from their jobs, companies are increasingly turning to part-time employees, independent contractors, and outsourced positions to minimize costs and increase flexibility.

The Uberization of the Workforce – According to a survey conducted by the Atlanta Fed, remote work has led businesses to embrace the gig economy by hiring part-time employees, independent contractors, and temporary workers both domestically and abroad. This approach allows companies to leverage the benefits of remote work while reducing the expenses associated with full-time employment, such as healthcare, pensions, and on-the-job training.

Nicholas Bloom, a professor at Stanford University, describes this phenomenon as the “Uberization of the workforce.” As remote work becomes more prevalent, jobs become more transactional, with workers being paid on a daily or weekly basis. The physical distance between employees and their workplaces diminishes the sense of loyalty and connection, making the employment relationship more transactional and less akin to a traditional employer-employee dynamic.

The Transformation of Supervision and Management – In the pre-remote work trend  era, employers often hesitated to outsource jobs due to concerns about trust and productivity. Supervision was mainly based on physical presence, with managers ensuring that employees were diligently working at their desks. However, the pandemic forced companies to adopt a different approach to supervision. Instead of focusing on hours logged at a desk, managers began evaluating employees based on their output.

This shift in mindset made employers more comfortable with hiring remote contractors and part-time workers who could contribute from the comfort of their own homes. However, it also led to a sense of detachment among full-time employees. The lack of face-to-face interaction and workplace camaraderie made employees feel less connected to their companies and more like anonymous avatars on communication platforms like Slack.

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The Rise of Independent Workers – Multiple surveys and studies indicate a significant increase in the number of independent workers in the workforce. McKinsey estimates that independent workers, including gig, contract, freelance, and temporary workers, now make up 36% of the workforce, up from 27% in 2016. Platforms like Gusto, a payroll platform for small businesses, have seen a 63% increase in the ratio of contractors to employees since 2019.

The pandemic has accelerated the adoption of independent work arrangements, with services facilitating the hiring and management of independent workers experiencing significant growth. For example, Deel, a platform that helps companies hire remote workers abroad, has seen its annual recurring revenue surge to $295 million, up from just $4 million in January 2021.

Motivations for Independent Work – While the shift towards gig work can have both positive and negative implications, data suggests that many workers are choosing this path willingly. According to McKinsey’s survey, 25% of respondents cited the freedom and flexibility offered by independent work as the main reason for choosing it. Another 25% said they enjoy the work itself. Each individual has their own reasons for stepping away from traditional full-time employment, whether it’s the desire for a more flexible lifestyle, a lighter schedule as retirement approaches, resistance to returning to the office, or the need for multiple income streams.

Despite the potential benefits, there are concerns about the increasing number of workers being forced into gig arrangements out of necessity. McKinsey’s survey reveals that the share of workers taking on temporary work to support basic family needs has jumped from 14% in 2016 to 26% in 2022. This trend raises questions about job security, benefits, and career development opportunities for those in gig roles.

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Impact on the Economy – The shift away from full-time employment towards gig roles is expected to have both positive and negative effects on the economy. On one hand, it provides opportunities for individuals who may not have been able to find or engage in traditional full-time jobs. Even though gig work may not offer the same level of benefits and security, it is still preferable to unemployment. Economists like Nicholas Bloom suggest that this trend could potentially increase labor supply by 1% to 2%, leading to overall economic growth, price stability, and reduced interest rates.

On the other hand, the reduction in investment from employers may result in lower productivity and engagement from workers. Companies that invest less in their employees may receive less dedication and commitment in return. This concern has prompted some employers to call their employees back to the office, as they believe a shared workplace culture is essential for fostering employee engagement and motivation.

The Dilemma for Employers – Employers, especially small businesses and startups, are grappling with the tension between full-time employment and gig work. While hiring part-time contractors and remote workers can provide cost savings and flexibility, there are drawbacks to relying heavily on outsourced talent. Contractors may have less loyalty and commitment to the company, which can impact reliability and accountability. Employers may also have less control over contractors’ schedules and work priorities, potentially affecting project timelines and deliverables.

Finding the right balance between full-time employees and gig workers is a constant challenge for employers. Jessica Schultz, founder of Amplify Group, has experienced this firsthand. Her consultancy primarily consists of part-time contractors who work remotely, allowing her to reduce overhead costs and adapt quickly to changing business needs. However, she acknowledges the limitations of relying solely on contractors and is in the process of converting some of them into full-time employees.

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The Future of Full-Time Employment – While full-time jobs are not becoming obsolete, the rise of the remote work trend and the gig economy may result in a significant number of workers lacking job security and benefits traditionally associated with full-time employment. This poses a considerable challenge in a country where employer-based health insurance covers more than half of Americans under 65.

Experts argue that it is essential to find a middle ground that allows workers to enjoy the benefits of gig work, such as flexibility and agility, while still providing them with social support typically provided by employers. This conversation will become increasingly important if the trend toward gig work continues to grow.

In conclusion, the remote work trend has sparked a shift towards a gig economy, with companies increasingly relying on part-time employees, independent contractors, and outsourced positions. While this shift provides opportunities for flexibility and freedom, there are concerns about job security and benefits for workers. Employers are also navigating the challenges of managing a workforce that includes both gig workers and full-time employees. As the workplace continues to evolve, finding the right balance between gig work and traditional employment will be crucial for both employers and employees.

First reported on Business Insider

About The Author

Kimberly Zhang

Editor in Chief of Under30CEO. I have a passion for helping educate the next generation of leaders. MBA from Graduate School of Business. Former tech startup founder. Regular speaker at entrepreneurship conferences and events.

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