In a world that has seen it all, unpredictable combinations, often of polarizing approaches, drive immense innovation, enriching culture, politics, art, and other sectors with unconventional creations that break the status quo. Especially in the creative realm, where art can feel repetitive, novel concepts can make or break success.
Embodying the true spirit of boundless creativity, Elie Goral ventured into the artistic landscape by blending his background in indie film, punk rock, and enterprise tech. The latter later informed his decision to create Color Creative, LLC, a Seattle-based creative agency widely recognized for its impactful content that elevates even the most established brands.
Now a catalyst of change merging technology with human talent, Elie’s childhood revolved around music. A rebellious kid and a self-taught drummer, 13-year-old Elie found purpose on stage, releasing his first record and going on tour by 16. Fully immersed in the punk world, his life turned around at 21 when Elie’s father passed away.
Still maintaining his edge, he traded drumsticks for a camera, enrolled in film school, and made a mark on the film scene in Seattle. To sustain his lifestyle, Elie worked a temporary job at Microsoft. Though Corporate America felt foreign, it exposed him to Enterprise Tech World, ultimately igniting in him a desire to establish a small agency. Within five years, a small business, Run Studios, grew to over 50 employees who redefined the music and film industries in Seattle.
After parting ways with his partners, Elie welcomed new opportunities, embarking on a new adventure in 2016, marked by the founding of Color Creative, LLC. The agency centers its offerings around imaginative solutions that shatter the status quo and push the boundaries of creativity. It is Elie’s vibrant background that forms his unique approach to content creation – an approach that fueled Color’s rapid growth to an award-winning team of more than 80 professionals, establishing it as a unique player in the marketing field.
From product marketing, brand, design, and animation to production, editing, and event planning, Color’s wide range of services was curated to help big brands restore a human element of authenticity, an element much-desired in today’s increasingly digital era. A source of creative energy that invigorates senses and inspires, Color’s approach stands out in a crowded landscape, delivering solutions as unique as every client it serves.
At the heart of Color is collaboration, with each project mirroring the founder’s human-centric nature. More than his creative background, Elie’s approach was formed while working in more than 100 cities in over 40 countries; during that time, he embraced diverse cultures. Now, just as smoothly as he got through airport security, he gets clients’ messages across to different audiences, always striving to convey true passion, authenticity, and emotion.
From a punk rock drummer to the founder of Color Creative, Elie’s story is one of harnessing adaptability to stand out. At the helm of the agency, he draws from personal experiences, his travel diaries, and the lessons he learned along the way, never cutting any corners and delivering nothing but impactful, unique content. “It’s not enough to ask about the type of content clients want to see,” he adds. “It’s about aligning the message and art with the audience’s needs and exploring all possibilities.”
